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The TV ad, which aired in March, was created by Publicis Conseil. It featured the inside of a fridge, with the cartoon Frubes characters marching in unison behind their leader, who appeared in the character of an army sergeant major. The sergeant major initiated the following singing exchanges ...
.com. Feel it for real". The Gambling Reform Society Perception Group (GRASP) and one consumer ... that the ad was intended to promote social gambling, hence the use of a group, rather than lone gambling ... , that the characters in the ad simply entered a casino as a group of friends and nothing of their self-image or self ...
agencies are increasingly familiar with and was one Publicis Groupe's MediaVest has been trying to develop ...
, there has been some decent work for charities (such as Publicis London's prostate cancer ad with Ricky ... , the chief strategic officer at Publicis, joins the RAB as a non-executive chair 2006: The Commercial ...
The Big Jubilee Lunch is a National Lottery-funded project created by the Cornwall-based social enterprise and supported by MasterCard, EDF Energy, Kingsmill and Asda. It encourages communities to hold group lunches with friends, family and neighbours on the day. The ad shows people from all over ...
The repositioning has been kicked off with a new TV ad by BBH that features a group of dogs turning up to a party hosted by cats. The hostility between the two species is broken down by the dogs proffering a crate of J20. The ad ends with the strapline, "A bottleful of togetherness". Last year ...
The 'Five Friends, One Mountain and a Very Big Inflatable campaign by Fallon features a group of friends working together on the pointless task of carrying an inflatable character up a steep rocky mountain. The strapline reads, "Wispa, time well mis-spent". The campaign is running across social ...
A new campaign for Terminix by Publicis Dallas features a set of scary monsters.
Weeks admitted Dennis Publishing first designed its own app for The Week based closely around the weekly printed magazine, but went back to the drawing board and a third party specialist after failing to impress a focus group before launch. The app was then re-designed by Clear Left, a user experience ...
the conference's first day, Collins named Jon O Donnell, group commercial director at the London Evening Standard ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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