Click 
to remove filters
board for arts group Creative Capital, says consultancy work allows her to be objective about a brand ... is Catherine Salway (below right), the former group brand director of Virgin. She left the brand after ...
. Identification of key online websites, groups, accounts and conversations: Identified key word search strings ... groupings, such as channel authority, interaction, content dynamic, competitor analysis, etc ...
The group, which owns brands including Dunhill, Kent, Lucky Strike and Pall Mall, has been in direct contact with digital agencies to invite them to pitch for the business, which involves testing ... marketing by the company was slammed by the anti-smoking group Action on Smoking and Health, which claimed ...
-president and managing director, P G UK (1995-1998) - President, global fabric care, P G (1998-2001) - Group ... . 'I recently took a group of analysts out jogging. It was interesting to see who tried to keep up ...
Unilever and its chief executive, Paul Polman, are not in that class. Since he took the helm in 2009, Unilever's share price has risen 68%. This picture isn't perfect: the group's operating profits grew by just 1% in 2011. Today (Wednesday) at Unilever's AGM, shareholders are expected to register ...
commissioned services, but these will be replaced by clinical commissioning groups that will have more autonomy to decide which healthcare services and advice will be provided within their geographic area. These groups ...
The Aegis-owned digital agency will work across the Dulux, Polycell, Cuprinol and Hammerite brands. In addition to developing digital campaigns for the group in the UK, Glue Isobar will be responsible for the global redevelopment of dulux.co.uk. The agency will be responsible for delivering digital strategy ...
a marketing mentor? An old group brand manager was a true inspiration who taught me something ...
by Tesco s Richard Brasher, included Saj Arshad, group marketing director, Vodafone, Nina Bibby, global ... Crayon London/Walk a Mile Radio Advertising Bureau RadioCentre The Halifax (Lloyds Banking Group ... Specialist Sainsbury s Little Ones Baby Toddler Club Seven Publishing Group Tesco Cedar ...
Insurance Group, argues that brands need to avoid knee-jerk reactions. 'As an individual, you may only see a ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
