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LONDON - Publicis Groupe has launched a new global digital arm under the banner Publicis Modem...Digitas, which was recently acquired by Publicis Group for $1.3bn ( 653bn). It has led to the departure ... , will head up the the new venture as chief executive officer. He will also assume the same role at Publicis ... operating officer at Publicis, and will sit on the worldwide executive committee of the network ...
Low-brow comedy gives Publicis success with its Plenty and Hula Hoops work....Publicis' campaign for the towel brand Plenty, which stars Latino superhero Juan Sheet. Of the 2 ... . Comedy is clearly a strength of Publicis' campaigns. The agency's work for Hula Hoops, which includes ... -olds when it came to how much the ad made them like the crisps brand. The work Publicis has created ...
Last month's change at the top at Publicis London that saw Neil Simpson replaced as the chief...Score: 7 Agency fact file: Publicis Type of agency Creative Company ownership Publicis Groupe Key personnel Nigel Jones group UK CEO and chairman ... . It was an app that also rose to the top of the download charts in May. In addition, Publicis' "Megane ...
Name: Enda McCarthy Job: Chief executive, Publicis Modem The reason I got into advertising was ... that I didn't make it as a rock star. The campaign I'm most proud of working on is ... Kellogg's Crunchy Nut Corn Flakes. The "irresistibly delicious" campaign we created in 2001. And the campaign I ...
Catherine Deneuve stars in a new campaign for Orange in France.
Orange in France has launched a TV spot for Christmas.
Publicis Modem has hired Alix Pennycuick as its creative director....He joins from DraftFCB, where he worked as the UK digital creative director. Pennycuick replaces Pablo Marques, who has left Publicis Modem, and will work on business including Renault, easyJet and RBS, reporting to the chief executive, Enda McCarthy. At DraftFCB, Pennycuick worked on the agency ...
French agency Marcel is merging with Publicis Net to create a "turbo-charged" digital boutique...., Ray-Ban and Persol. Charles Georges-Picot, deputy managing director of Publicis Conseil, will head ... , president of Publicis France, said: "This merger between Marcel and Publicis Net creates an agency that we ...
A new campaign for Terminix by Publicis Dallas features a set of scary monsters.
McVitie's has launched an ad by Publicis London to promote its new Quirks offering.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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