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Publicis’ media equation

Publicis’ media equation...Compared with the very public struggle between WPP and Young & Rubican, the swoop by Publicis ... – to Optimedia, which is wholly owned by Publicis, might seem like a straightforward and attractive recipe ... Publicis a well-established and much needed second media network to service conflicts down the line ...

Publicis sets 2008 targets

Global network Publicis has plans to increase the share of income in the business from media...and marketing services sharing 28%. Publicis said it also believed revenues in both the US and Europe would ... on the global advertising market. Business in the US currently accounts for 44% of Publicis revenues ...

Publicis regroups in Paris

Publicis Groupe has established Paris as its sole headquarters following the appointment of former...marketing director of Wal-Mart-owned supermarket chain Asda. In a move described by Publicis chairman ... team will have full responsibility worldwide. Lévy added: "The heart of Publicis is located in Paris ... culture and of our own future. Olivier will set the main strategic lines of the Publicis network ...

Publicis records revenue rise

Publicis Groupe, owner of Starcom and ZenithOptimedia, has reported £679.02m in revenue

Publicis takes on Malmaison title

LONDON - Publicis Blueprint is to take over the publication of upmarket hotel chain Malmaison...The magazine will target luxury goods advertisers. Publicis is looking to develop partnerships with clients that will result in Malmaison s hotels stocking their products. Publicis will distribute 40 ... approached Publicis directly about a second magazine. Publicis also plans to appoint a digital strategy ...

Publicis unveiled as Aegis suitor

Global advertising giant Publicis has emerged as the name behind an approach for London-based media...racked with speculation in recent days that it was in fact Publicis that made the initial approach – a move confirmed last night in a statement. Publicis said: "Publicis Groupe SA confirms that very ...

Publicis bid for Aegis expected

Publicis chief executive Maurice Lévy is still interested a bid for Aegis according to a report...price higher. According to inside sources at Publicis Groupe another approach for Aegis could happen as early as the end of March. Publicis previously expressed an interest in the network in October ...

Publicis unveils The Real Picture

Publics Blueprint, the contract publishing arm of the France-based Publicis global media network...as personally through this magnificent partnership with Publicis Blueprint.” “I was homeless for five years ... of Central London was. Two test issues have already been produced by Publicis Blueprint, with the well ... . Previously Publicis has worked on a number of homeless projects including the a branding exercise for the Big ...

Publicis receives end-of-year boost

Publicis Groupe’s annual revenues increased by 6.3% to £2.9bn in 2006, boosted by growth...Publicis chairman Maurice Levy attributed the networks performance in part to 254m of new business won between October and December. Growth reached 8.6% in the period, its peak for the year. Major wins included Starcom picking up EMI s 32m and Premier Foods UK media planning and buying accounts ...

Publicis lands global Zurich brief

Banking giant Zurich has consolidated its entire global media account into the Publicis network..., Germany , Spain and Italy . Rick Bendel, chief operating officer of Publicis ...

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