27 Jun 2003
| by Gerry Moira, chairman at Publicis
In my day if you could stand on a barstool with a pint of beer on your head (full, mind you) and sing Hi Ho Silver Lining (incl. guitar solo), you were in. Nowadays getting into our business is, I'm told, rather more complicated. Which is why the D AD Student Awards provide such an important showcase....
19 Sep 2008
| by Kunal Dutta
Publicis Groupe realignment lends credibility to the one-year-old SSF network....Cadbury has moved its £100 million global advertising account out
of Publicis and into Saatchi ...
,
insiders say it would be surprising if all non-Publicis-aligned business
did not move to SSF as part of a broader consolidation. Chris Palengat, the Publicis Groupe worldwide account director on
Cadbury ...
18 Jul 1997
| by EMMA HALL
Publicis has created a pounds 2 million TV campaign for the launch
of Boursin Naturel, a new...Publicis has created a pounds 2 million TV campaign for the launch
of Boursin Naturel, a new cheese which contains only cream, milk and
salt.
The purity of the cheese is contrasted ...
.
It was directed by Olivier Venturini through Planete in Paris.
Publicis s last work on the brand was a ...
06 Nov 1998
| by MICHELE MARTIN
Publicis, early next year.
The roll-out follows the success of a regional test ...
25 Jan 2012
McVitie's has launched an ad by Publicis London to promote its new Quirks offering.
05 Jul 2006
| by Simon Marhsall, Chief executive, Publicis Dialog
The association this mailing makes between Lurpak and breakfast is spot-on and a good way to present sampling activity at train stations and retail outlets. The box design uses the product packaging and reinforces the brand. It brings a smile to the face and the promise of a free continental breakfast...
16 Sep 2005
giant prepares to move its Trebor Bassett account into Publicis....Euro RSCG's relationship with Cadbury began to weaken in 2003 when
Publicis won the chocolate business in a global realignment. Euro RSCG
had handled brands such as Roses, Milk Tray and Crunchie. Its ...
in 2003 after a ten-year absence. Publicis now handles the bulk of the Cadbury business, having picked ...
12 Sep 2002
| by TANIA MASON and MARK KLEINMAN
Allied Domecq is to appoint Publicis as its global creative network on the Beefeater gin...Publicis replaces the BBDO network on the three accounts. BBDO Chicago had handled the brands on a global basis since 1998 and the network was re-appointed when Allied Domecq consolidated all its brands ...
.
All accounts will be run out of Publicis' London office although none of the three brands currently ...
17 Sep 1998
| by BINNUR BEYAZTAS
coffee brand, Nescafe. It has appointed
Publicis to create the campaign - a significant blow to its main...Nestle is planning a major advertising push this autumn to mark the
60th birthday of its flagship coffee brand, Nescafe. It has appointed
Publicis to create the campaign - a significant blow ...
been running for 11 years
and starred three different couples.
Publicis was appointed ...
26 Sep 2008
Publicis to handle the global advertising for The Glenlivet as part of an agency realignment. The business