Marketing's Power 100
30 May 2007 | by Marketing Staff
, with BARB for more than 15 years, and has been an RAB Councillor and a member of the Advisory Committee ...
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Digital platforms are boosting radio listening says RAB
21 Jul 2006 | by by Joe Lepper
Results from a survey of 550 radio listeners, conducted by the RAB, found that 59% listen to more radio if they have access to digital platforms such as DAB, the internet, mobile phone and digital TV ... listeners have participated in on air competitions via their TV. Alex Underwood, RAB senior planning ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
