STOP PRESS: Beefeater puts PR back on the menu
19 Sep 1997 | by IAN DARBY
account executive at The PR Connection, joins as assistant PR manager...., formerly senior account executive at The PR Connection, joins as assistant PR manager. ...
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PR EUROPE: PARIS - Phone House connection for Grayling
09 May 1997 | by JOHN-PIERRE JOYCE
Mobile phone retailer The Phone House has hired Grayling to support its shop launch programme in France. A subsidiary of UK chain The Carphone Warehouse, The Phone House has already opened two outlets in France and plans to open a further 15 this year and 50 next year. Recruited following a competitive...
Tie Rack looks to Italian heritage
09 Sep 2005
Frangi has appointed Redhead PR to position Tie Rack as a supplier of 'luxury goods for the masses'. Recently installed group marketing director Sara Carter said the company believed Tie Rack's Italian connection had been underplayed. Redhead replaces three-year incumbent and fashion specialist Stephanie ...
Lidl sets UK branding task for Paradigm PR arm
10 Dec 1999 | by JULIETTE GARSIDE and SEBASTIAN VESPER i
with discounting. The agency will be seeking to connect the brand more closely with quality. Paragon PR ...
Tesco appoints APCO UK to political advisory role
06 Aug 1999 | by DAVID MCCORMACK
Leading supermarket retailer Tesco has selected APCO UK to handle its public affairs. The agency beat Connect public affairs, Shandwick and incumbent agency Lawson Lucas Mendelsohn to the account (PR Week, 2 July). APCO has been briefed to advise the retailer on broad political ...
Iceland on verge of announcing its new PR manager
09 Apr 1999 | by SIMON ELLERY
unclear, although it is believed to be connected to the communications restructure. Crampton ...
PLATFORM: Kingfisher’s loss is corporate PR’s considerable gain - The suggestion that Michael Hingston’s departure could affect Kingfisher’s stock price is proof of PR’s value, says Tari Hibbitt
02 Jul 1999 | by TARI HIBBITT
connection is undoubtedly there. The issue is how to quantify this connection and thereafter how to make ...
Opinion: Leader - Sainsbury's PR must go beyond 'basics'
22 Oct 2004 | by Ravi Chandiramani
to create its own quirky storylines in the media to rebuild an emotional connection with consumers ...
EDITORIAL: NGOs shouldn't be underestimated
28 Jun 2002
Exxon Mobil, parent company of Esso, also takes a remarkable leap of imagination to claim that the dollars dollars resembles the symbol of Nazi SS - a connection many were unlikely to make until now. Esso must be unfamiliar with the legal wrangle between ...
GCI Jane Howard takes WH Smith’s retail PR
26 Nov 1999 | by ED SHELTON
-based agencies with strong retail connections. ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
