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Nike 'iPhone app' by AKQA

AKQA created the app, which combines mobile technology including QR codes and geo-tagging with social media functionality such as Facebook Connect. ...

Gap 'holiday cheer' by Crispin, Porter & Bogusky

The spots, directed by Michael Gracey, features a collaboration with Pharrell Williams who helped to develop the lyrics on the ads. The campaign aims to encourage consumers to break with tradition and connect them with the GAP brand whenever and wherever. Customers can also visit www ...

Vodafone and RMG Connect part company

LONDON - RMG Connect's two-year relationship with Vodafone UK has ended, as the telecoms giant...communications, point-of-sale and in-store magazine business, confirmed its relationship with RMG Connect had now ended. It is understood RMG Connect declined to repitch for the account. A spokeswoman for Vodafone UK ... retail account to Dare after a competitive pitch. Vodafone parted company with JWT, RMG Connect ...

Pineapple hands RMG Connect its digital marketing account

LONDON - RMG Connect has picked up the digital marketing account for Pineapple Dance Studios....director at RMG Connect, said: "Pineapple is well known for its trendy vibe and is a great brand to work on ... , Pineapple's clothing and dance range are hosted through two separate sites, and RMG will be charged ...

Vodafone UK hires The Marketing Store for high street communications

The agency takes over the account from RMG Connect, and will be responsible for direct mail ... October 1. RMG Connect declined to repitch for the account. Vodafone also confirmed that DAD has taken over its response-focused offline advertising work, which was previously handled by RMG Connect. DAD ...

B&Q seeks direct marketing agency

The retailer is thought to have selected Clark McKay & Walpole and RMG Connect to pitch for the business. However, four agencies were originally approached. The financial products are expected to be a ... , whereas RMG Connect is the incumbent on B&Q's DM account. RMG started working on B&Q in 2003, when its ...

Sainsbury picks RMG for loyalty

Sainsbury s has appointed WPP s new below-the-line agency, Relationship Marketing Group (RMG...Sainsbury s has appointed WPP s new below-the-line agency, Relationship Marketing Group (RMG ... to communicate directly with consumers and inform them about special promotions. RMG was set up by WPP ... , it says, is run separately from the Reward Card programme. Neither Sainsbury s nor RMG would ...

B&Q calls direct marketing review

does not retain a direct marketing agency. In the past, it has worked with agencies including RMG Connect, Rapier and the now-defunct Personal. The review follows recent advertising activity by B Q ...

B&Q seeks agency for financial services launch

The retailer is thought to have selected Clark McKay Walpole and RMG Connect to pitch for the business. However, four agencies were originally approached. The financial products are expected to be a ... , whereas RMG Connect is the incumbent on B Q's DM account. RMG started working on B Q in 2003, when its ...

Dollond & Aitchison hands £6m media account to BLM

agency RMG Connect. In October, the company teamed up with Sony Pictures Home Entertainment to promote ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.