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fourth quarter for the media, fuelled by late internet and radio spend....to harder comparatives." Radio, while representing less than 4% of total national spend, is the other big ... radio's branded content into the mix for the first time, which now accounts for around 20% of total radio spend. TV adspend expected to be flat in 2011 Elsewhere, TV ad spend is expected to be flat ...
by no growth. On the positive side, GroupM now believes radio will be up 5% having previously predicted ... better prospects than this year. Radio is forecast for another 5% up year, TV and cinema each for 3 ...
,137,383 1.8% 10.4% 7 Radio Times 901,036 -6.2% -4.9% 8 Sense Magazine ...
Radio remains the most common way people listen to music, despite increased competition from other..., Kerrang!, Smash Hits and The Hits) had listened to music through the radio in the past week, compared ... music fans no longer tune into the radio to listen to music and find out about new music, bands and artists. The research found radio was also the number one way people found out about music, with 83 ...
Radio listeners have higher levels of happiness and energy than people watching TV or using...The study, comissioned by the Radio Advertising Bureau, found that people consuming any of TV, radio or online media said they were both happier and had higher energy levels when compared to those ... the internet rated themselves 69% happier but people listening to the radio were an impressive 100% happier ...
, Q Radio, Q TV and Q events for example offer a great opportunity for brands to be part ...
, with Immediate Media s Radio Times defying the general malaise to report a weekly circulation in excess of 925 ... ,150,937 1.2% 3.0% Radio Times 925,373 2.7% -3.7% Take a Break 791,001 -1 ...
Global Radio, owner of the Heart and Classic FM brands, will report its commercial revenues...Over the year Global Radio lost 85% of revenues from what was radio s biggest advertiser, the Government s Central Office of Information, and when the COI is stripped out Global Radio s revenues ... grew 50% and cosmetics grew 90%. Global Radio s strategy has been to develop three main networks ...
%, and mobile by 69.9% rather than 45.5%. The previous prediction of a 2.9% drop for radio has been upgraded ... 4.0 1.1 3,461 Radio -2.9 0.0 357 Regional newspapers -4.2 -12 ...
, print and radio director at Aegis Media, said: "Bauer Media definitely needs to invest in their product ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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