Sony parodies 'balls' ad in Wimbledon campaign
15 Jun 2011 | by Matt Williams
by a national press campaign, as well as radio, eCRM and experiential activity, with 10,000 branded ...
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'Engine are like the Wu-Tang Clan of comms', says Tim Westwood
23 May 2011 | by Arif Durrani
world by influential radio DJ and MTV presenter Tim Westwood...., and that's big pimping baby." The Radio 1 DJ continues: "The communications world has been transformed ...
VW Commercial returns to TV after 5-year hiatus
20 May 2011 | by Sara Kimberley
The 60-second spot, created by Iris, will launch during Sunday's Sky Sport's coverage of the final matches of the Premier League season. Running across TV and radio, the activity has been planned and bought by MediaCom and runs for six weeks. Set against the Beach Boys' 'God Only Knows' track, the ad ...
Colgate uses Facebook followers in digital outdoor campaign
28 Jun 2011 | by Sara Kimberley
campaign is part of Colgate s broader online, radio, digital and experiential activity, produced by a ...
Big awards 2011: The Gold Winners in pictures
27 Oct 2011
interactive, film, direct, radio, print, outdoor and integrated. I'd had the pleasure of sitting in on all ... had an interesting mix of traditional and non-traditional entries. In fact, only radio, print ...
Digital Agency of the Year: AKQA
15 Dec 2011
of the first European iAds for Absolute Radio and a campaign for Jose Cuervo in which the agency staged a ...
Weetabix launches first ad by BBH
19 Jul 2011 | by Sara Kimberley
. The ad will run nationwide over the next few months, supported by radio ads, social media and YouTube ...
MediaCom buys Brilliant Media
02 Dec 2011 | by Maisie McCabe
start to 2011 after losing the TV, radio, outdoor and digital business for DFS, worth around 40m ...
JLS on the run in latest O2 Priority Tickets campaign
02 Sep 2011 | by Daniel Farey-Jones
The campaign promotes the band's forthcoming spring tour and the ability O2 customers have to get priority tickets to the shows. It includes radio promotions with Global Radio and Bauer stations that include song tagging and scripts voiced by JLS. Digital activity will include homepage takeovers ...
The Annual 2011: Top 10 radio ads
20 Dec 2011 | by Staff
Finance, food and even the FT feature in this year's best radio ads list....1. More Th n, 'courtesy car' Use of such a distinctive voice means that More Th n's radio ads ... windscreen' This ad was particularly praised by the Radio Advertising Bureau RadioGauge scheme for the way in which it demonstrated the enduring power of using consistent audio cues either in standalone radio work ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
