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Rapp Collins names first global digital officer

NEW YORK - Rapp Collins, the Omnicom Group-owned direct marketing agency, has named Ricardo...and president of Rapp Digital, which is a division of the Rapp Collins Brazil Group. His job will be to identify existing digital strengths at the individual office level and export them throughout the Rapp Collins network, so that it can establish world-class service on a global scale. Von Kennel said: As we ...

Rapp Collins Europe takes Provident Financial brief

LONDON - Loan company Provident Financial International has appointed Rapp Collins Europe to handle...The agency saw off other international competitors in a pitch that demanded "outstanding creative and strategic thinking and the ability to deliver across multiple markets", according to Rapp Collins Europe ... Financial International, said: "We appointed Rapp Collins Europe because it presented a fully integrated ...

Guide Dogs replaces WWAV Rapp Collins with TDA

activity, replacing incumbent WWAV Rapp Collins Bristol....A spokeswoman for the charity confirmed that WWAV Rapp Collins Bristol pitched to retain the account but lost out to TDA. TDA's brief covers strategic and creative direct marketing work as well as developing new products to promote the charity's Sponsor a Puppy programme and ways to improve the charity ...

Rapp Collins Worldwide makes five senior promotions

LONDON - Direct marketing giant, Rapp Collins Worldwide, is centralising its corporate structure.... Caroline Chilvers, a previous team leader and senior vice-president in Rapp Collin's New York office, will become executive vice-president of marketing and communications. Gary VonKennel, Rapp Collins' chairman and CEO, said: "By bringing to bear all aspects of Rapp Collins under a centralised national formation, we ...

Rapp Collins moves to shape global data offering

LONDON - Omnicom's Rapp Collins network has moved to strengthen its global data offering.... Identex and Rapp Collins other data businesses will retain their individual identities, but will no longer operate independently. Chris Gordon, global chairman of Rapp Collins, said: Clients ...

Sony hires Rapp Collins for pan-European work

LONDON - Sony has appointed Omnicom's Rapp Collins Europe to handle below-the-line activity...The bulk of the work will be handled by the agency's London office, WWAV Rapp Collins, with data work handled by its consumer insight division Zalpha. Other Omnicom agencies across Europe ... Patton, Sony Europe senior vice-president, said: "We have previously worked with Rapp Collins Europe ...

WWAV Rapp Collins boosts digital with two hirings

LONDON - Direct agency WWAV Rapp Collins London has beefed up its digital capability by hiring Alex...Stoneham, previously head of client engagement at Wunderman Interactive, will report to Gavin Hilton, who recently joined WWAV Rapp Collins Planning from Proximity as joint planning director ... to media director, Ian Maynard. Marco Scognamiglio, chief executive of WWAV Rapp Collins Group, said ...

WWAV Rapp Collins makes round of staff cuts

LONDON – WWAV Rapp Collins London has made a round of job cuts in its production and studio...of the agency's offering undertaken by WWAV Rapp Collins chief executive Marco Scognamiglio since his ...

WWAV Rapp Collins Scotland wins Learndirect task

LONDON - Learndirect Scotland has appointed WWAV Rapp Collins Scotland as its direct marketing

Rapp Collins Worldwide promotes Horvath to global CEO

NEW YORK - Rapp Collins Worldwide has promoted Bob Horvath from North American chief executive...the driving force behind Rapp s client-focused approach and the success of our business in North America. ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.