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Co-op retains Rocket and Rapp Media

-fareast-language:#0400; mso-bidi-language:#0400;} Rapp Media has also been retained to handle Somerfield's media ...

Joan Collins replaces Mr T as the face of Snickers

Hollywood legend Joan Collins has signed up to front an advertising campaign for Mars...Collins, the star of 1980s soap 'Dynasty' is thought to have flown into the UK last week to film ... and a number of Sunday league footballers. The humorous ad will focus on Collins as a glamorous older woman with a perfect figure, who still loves chocolate bars. Mars confirmed that Collins would star ...

Starbucks to open in India

Starbucks is to open its first outlets in India this year, as part of an agreement between...is following rival Costa Coffee which has already opened stores in India, as the coffee chains aim to lure ... coffee beans in India Starbucks currently operates more than 17,000 outlets in nearly 60 countries ...

Tesco pinpoints US, India and China as growth markets

Tesco has earmarked China, India and the US as its three target growth markets and is expected

Channel 4 set to air India Season

; mso-bidi-language:#0400;} The India Season strand will showcase the country's culture ... in India. ...

Skype appoints three agencies to £30m global ad account

LONDON - Skype has appointed Wolff Olins, TBWA\ and Rapp to its global ad account and CRM programme....Skype will continue working with incumbent agency Albion until the end of the year. The winning agencies picked up the business following a pitch managed AAR. Skype has initially shortlisted TBWA together with Wolff Olins, while Rapp partnered with Interbrand, with Draft FCB and Euro RSCG Group ...

Helen Edwards on Branding: Innovating for austerity

To succeed in straitened times, companies should look to countries such as India for inspiration....and lasting change in corporate approaches to strategy. - Prahalad was born in Tamil Nadu, India. Extensive ...

Marketing Cover Story: With Tesco feeling the heat, where next for Clubcard?

RAPP's Ian Haworth, global chief creative officer, and Adrian Whatman, design director, talk us...Click on the image to enlarge. Marketing cover image by RAPP ( 15 February 2012) Ian Haworth, global chief creative officer at RAPP (top) and Adrian Whatman, design director, RAPP (bottom), said: "We wanted the cover to convey a sense of ambivalence can Tesco's Clubcard pull off a ...

Santander moves call centres back to UK

Santander is returning all of its call centres from India to the UK, following complaints from...The Banco Santander-owned bank, which is the third largest in the UK, said the decision was due to feedback from customers who said dealing with an offshore call centre was a "frustration that can lead to dissatisfaction". Abbey, as it was known at the time, outsourced its call centres to India in 2003. The bank ...

Mark Ritson on Branding: PwC's values audit

Scandals involving PricewaterhouseCoopers in India and the US could well harm its global brand....? For the answer we must first travel to Bangalore, where PwC India audited and certified the accounts of IT firm ... the Satyam scandal and the subsequent 10-month media outrage in India and across the globe has damaged its ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.