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Rocket and Rapp Media to handle its £54m media planning and buying account....Rocket has retained the bulk of the Co-op's food and banking business, while Rapp Media has retained Somerfield's media business. The review, which was called in April, was led by Patrick Allen, Co-op group director of marketing. The businesses in the review included Co-op Travel, Co-op Insurance ...
WWAV Rapp Collins wins Freeserve DM...Freeserve has handed its direct marketing account to WWAV Rapp Collins. The move comes as Freeserve bids to increase its leadership of the UK ISP market. It had more than 2.4 million members ... of marketing Keith Hawkins said: "Our activity with WWAV Rapp Collins will play an essential part ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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