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Barrington Johnson nets Eurocamp job after four-way pitch

28 Nov 1997 | by CLAIRE BEALE

after a four-way pitch which included the Leeds-based shop, WWAV Rapp Collins North....Barrington Johnson Lorains, based in Manchester, has landed the pounds 1 million Eurocamp account after a four-way pitch which included the Leeds-based shop, WWAV Rapp Collins North. The appointment comes just over a year after the Cheshire-based continental camping holiday specialist moved its ...

Saatchis takes legal action over claimed ad fees for GM card

07 Nov 1997 | by VICTORIA MEDHURST

with the direct marketing agency, WWAV Rapp Collins, in which the car company demanded more than pounds 8 ...

DIRECT: Client conflict: Chinese walls are a poor defence - Below-the-line shops can no longer afford to ignore the client conflict debate. Robert Dwek investigates

07 Nov 1997 | by ROBERT DWEK

of trust. Chinese walls do work. But sceptics beg to differ, pointing to the likes of WWAV Rapp ... TSB, NatWest WWAV Rapp Collins Coventry Building Society, Nationwide ...

HOTLINE

24 Oct 1997 | by EMMA HALL

and database development account. They are: Grey Integrated, Brann, Claydon Heeley, WWAV Rapp Collins ...

DIRECT MARKETING: TOP 30 DIRECT MARKETING AGENCIES - DM giant WWAV Rapp Collins retains its number

10 Oct 1997 | by PIPPA CONSIDINE

- it s an industry that is now worth pounds 6.1 billion. WWAV Rapp Collins retains first place in the annual survey...- it s an industry that is now worth pounds 6.1 billion. WWAV Rapp Collins retains first place in the annual survey ... as divisions of another agency and do not publish separate accounts. WWAV Rapp Collins ascribes its ... to capitalise on the sector s growth. Within the Omnicom group - which includes WWAV Rapp Collins - BMP DDB ...

REVIEW: Marketing and advertising news in the week’s press

10 Oct 1997 | by EMMA HALL

, WWAV Rapp Collins. General release Pizza Hut hopes to recruit the British Mir astronaut, Michael ...

DIRECT MARKETING: TV’S OLD GUARD LEARNS TO LIVE BELOW THE LINE - Mainstream advertisers traditionally turned to TV. But, Robert Dwek finds, many are now getting better results with a direct approach

10 Oct 1997 | by ROBERT DWEK

marketing agency, WWAV Rapp Collins, recently launched a redesigned Espace (the people carrier ) solely ... , it continues to work closely with its long-standing agency, WWAV Rapp Collins. Heinz s DM budget has ...

DFGW lands pounds 10m CU financial prize

19 Sep 1997 | by KAREN YATES

reorganisation to make it more customer focused, and has appointed two new below-the-line agencies, WWAV Rapp ...

CAMPAIGN REPORT: CHOOSING AN AGENCY - The science of picking a Contract publisher. Today’s contract publishers have helped to blur the distinction between entertaining customers and selling to them, Richard Cook explains

12 Sep 1997 | by RICHARD COOK

marketing agencies such as WWAV Rapp Collins all the way to their above-the-line cousins. What ...

LIVE ISSUE/CONTRACT PUBLISHING: How Heinz blurred the marketing/publishing line - Anna Griffiths reveals how direct marketing is moving nearer contract publishing

25 Jul 1997 | by ANNA GRIFFITHS

Rapp Collins, and into the contract publisher, Redwood Publishing, raises questions about the creative...Heinz s decision last week to move its customer magazine out of its direct marketing agency, WWAV Rapp Collins, and into the contract publisher, Redwood Publishing, raises questions about ... Circulation Tesco Clubcard Forward Publishing 5,000,000 Heinz at Home WWAV Rapp ...

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