to remove filtersSTOP PRESS
27 Nov 1997 | by DAVID SUMNER SMITH and PATRICK BARRETT
following a pitch with WWAV Rapp Collins, LVB and Claydon Heeley. Brann will produce direct response work ...
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THE 1997 DMA/ROYAL MAIL DIRECT MARKETING AWARDS: BEST USE OF DM MEDIA - RADIO
18 Dec 1997
WINNER Client: NSPCC Agency: WWAV Rapp Collins Copywriter: Lisette Teasdale SECOND Client: Preferred Mortgages Agency: MBO Copywriter: Damien Parsonage Art director: David Russell THIRD Client: UNICEF Agency: Smith Bundy Carlson ...
Marketing Mix: Seventies quiz is just the ticket
02 Oct 1997 | by ANNE-MARIE CRAWFORD
Every successful award scheme - and the DMA/Royal Mail Direct Marketing Awards is no exception - creates its own traditions. Last week saw the annual race between agencies to come suitably attired and be the last to submit entries. This year s theme is childhood and nostalgia - which is why WWAV Rapp ...
One-2-One ups price pressure
25 Sep 1997 | by DANNY ROGERS
One-2-One is stepping up the mobile phone war by offering business customers pounds 50 for rivals mobile phones when they switch to its brand. It is the first time a service provider has offered a trade-in deal for rival brands. Radio, press ads and direct marketing through WWAV Rapp ...
Marketing supplement on Telemarketing & DRTV: DRTV - Responding to the digital age/Andy Fry talks to David Kyffin and others about the major impact that digital television technology will have on DRTV advertising and call handling
28 Aug 1997
might be some years away, while WWAV Rapp Collins media director Mike Colling - another leading buyer ...
Review
02 May 1997 | by CLAIRE BEALE
responsibility for Europe. General release Coca-Cola is understood to have appointed WWAV Rapp Collins ...
ITC upholds grim reaper ad image
11 Apr 1997 | by CLAIRE BEALE
objected to scenes referring to child abuse in the latest NSPCC ad from WWAV Rapp Collins. Neither set ...
CHARITIES: Breaking from conventions - DRTV advertising is proving to be an artistic challenge for small charities, which are having to overcome growing donor fatigue and many differing demands on the public conscience. Cathy Bond reports on how the secto
13 Mar 1997 | by CATHY BOND
like last year s Corn - shot by WWAV Rapp Collins in Africa - but it also advertises throughout ...
DATABASE MARKETING - Building up the bounty
13 Feb 1997 | by CATHY BOND
of potential donors? There is an element of that, according to Richard Hill of WWAV Rapp Collins ...
Green Flag give TBWA pounds 10m job
16 Jan 1997 | by PATRICK BARRETT
last year s pounds 5m. TBWA won this week after a three-way pitch against WWAV Rapp Collins ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
