to remove filtersCAMPAIGN DIRECT: REVIEW (IN ASSOCIATION WITH ROYAL MAIL)
25 Sep 1998 | by PHILIP KEEVIL and SIMON KERSHAW, a crea
to medium-sized business community Agency: WWAV Rapp Collins Copywriter: Paula Jarvis Art director ...
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DIRECT NEWS: Barraclough Hall secures PC World business
09 Oct 1998 | by ELEANOR TRICKETT
Barraclough Hall Woolston Gray has picked up the direct marketing business for the Dixons Group-owned computer retail chain, PC World. The appointment comes after a final bout with WWAV Rapp Collins, following a first round of pitches which also included Brann SJA and Bates Communications. The task ...
PC World hunts for shop to help build the brand through the line
11 Sep 1998 | by ELEANOR TRICKETT
PC World, the giant computer retail chain owned by the Dixons group, is expanding its roster of marketing services providers by looking for a direct marketing agency. Four agencies are pitching for the task: WWAV Rapp Collins, Barraclough Hall Woolston Gray, Brann SJA and Bates Communications. Full ...
REVIEW: Marketing and advertising news in the week’s press
03 Jul 1998 | by EMMA HALL
work, has been developed above the line by Euro RSCG Wnek Gosper and below the line by WWAV Rapp ...
DIRECT NEWS: FCA! secures pounds 10m Action 2000 task
19 Jun 1998 | by ALI QASSIM
handled by BMP DDB and the fellow Omnicom agency, WWAV Rapp Collins. An initial millennium bug campaign ...
WWAV shows ’diary’ direct mail pack for One 2 One account
05 Jun 1998 | by ANNA GRIFFITHS
WWAV Rapp Collins has created a motorcross-loving chartered accountant character, Tom Phillips...WWAV Rapp Collins has created a motorcross-loving chartered accountant character, Tom Phillips, to persuade business mobile phone users to switch to One 2 One. A direct mail pack, which will be sent out to 180,000 small- to medium-enterprise mobile phone users, contains a mock-up of pages from ...
DIRECT NEWS: WWAV pushes BT to set up donations by phone for charities
17 Apr 1998 | by HARRIET GREEN
WWAV Rapp Collins is lobbying BT to set up a system enabling viewers of direct response TV ads...WWAV Rapp Collins is lobbying BT to set up a system enabling viewers of direct response TV ads to pay for goods or make donations on the phone without having to use credit cards or cheques. The system is already in place in Denmark. Having seen a DRTV ad, the viewer can phone the operator direct ...
DIRECT NEWS: Grey follows pounds 40m CWC win with direct response operation
17 Apr 1998 | by HARRIET GREEN
Cable It will be a totally integrated campaign, Fiona Godwin-Brown, the director of responsive marketing at Grey Integrated, said. All the work will be responsive, seeking to make sales. Grey Integrated picked up the lucrative account after a four-way pitch against WWAV Rapp Collins, Tullo Marshall ...
Agencies line up for Action 2000
16 Apr 1998 | by LUCY BARRETT
, Barraclough Hall Woolston Gray, BMP DDB, WWAV Rapp Collins, Euro RSCG Wnek Gosper, Evans Hunt Scott and FCA ...
IBM slashes DM roster to core
12 Feb 1998 | by LISA CAMPBELL
-Erickson Worldwide, Publicis and Rapp Collins Worldwide. Agencies which have lost out include US-based direct ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
