Screwfix puts its number on sponsorship
07 Nov 2000 | by MediaWeek
Screwfix Direct's sponsorship of the Building Blocks weekends on Discovery Home & Leisure will be the first-ever to carry a phone number. The deal, brokered by WWAV Rapp Collins Media, takes advantage ... planner /buyer at WWAV Rapp Collins Media, who negotiated the deal, said: "This is a real breakthrough ...



