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REVIEW: Marketing and advertising news in the week’s press

a joint venture with its global direct marketing brand, Rapp Collins, to develop digital ...

STOP PRESS

with direct marketing agency Rapp Collins to jointly develop digital CRM operations in Europe ...

MOVERS

Mackenzie joins from WWAV Rapp Collins to become account director for Microsoft. Sarah MacMillan joins ...

DIRECT: Briefs

last year by former WWAV Rapp Collins Worldwide chief executive Steven Dapper to offer data ...

English wins TV group head role at WWAV Rapp Collins

Direct-response agency WWAV Rapp Collins Media has appointed a new group head of TV....Direct-response agency WWAV Rapp Collins Media has appointed a new group head of TV. Sean English, former broadcast manager at MediaCom Direct, will join WWAV on 7 August. English will manage a five-strong TV department responsible for pounds 17 million worth of client billings ...

ANALYSIS: HOW TO SELL TO ... MARK TAYLOR - WWAV’s broadcast director once liked dressing up as a bunny

at WWAV Rapp Collins Media - strutting around as the news bunny on its weather channel....If you ever watched Live TV, you might have spotted Mark Taylor - now venerable broadcast director at WWAV Rapp Collins Media - strutting around as the news bunny on its weather channel. It was great fun, admits Taylor, although working for Kelvin Mackenzie was enough to give you a breakdown ...

DIRECT: Marie Curie to increase donor list via DRTV ads

Cancer Research Fund unveiled the latest phase of its own DRTV campaign, created by WWAV RAPP Collins. ...

WWAV Rapp Collins takes NSPCC brand task from Saatchis

The NSPCC s direct marketing agency, WWAV Rapp Collins, has won the task of creating the next...The NSPCC s direct marketing agency, WWAV Rapp Collins, has won the task of creating the next television campaign for the charity, further weakening Saatchi s hold on the above-the-line business. The two agencies pitched for the task of creating the next NSPCC branding campaign last week, in a ...

DIARY: Eulogy lost at sea as Brann rules the waves

s ladies team, which came joint last with WWAV Rapp Collins s ladies, were far more interesting ...

Three pitch for high-profile NSPCC TV campaign

in November. WWAV Rapp Collins, the incumbent on the charity s direct marketing business, which has been ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.