02 Nov 2001
| by IAN DARBY
Shelter, the charity for the homeless, is to air its first direct
response television commercial in four years.
The DRTV ad has been created by WWAV Rapp Collins to focus on the
hazardous ...
is by WWAV Rapp Collins Media.
Chris Holmes, the director of Shelter, said: "With regular donations ...
30 Aug 2001
Great Ormond Street Hospital has appointed WWAV Rapp Collins to
handle its legacy marketing activity. The brief encompasses the existing
legacy strategy as well as developing new ideas for future work. A
90-second DRTV ad tested by WWAV last December is due to be rolled out
later this year.
...
28 Jun 2001
| by MARK KLEINMAN
The UK's largest direct marketing agency, WWAV Rapp Collins, has
launched a fierce attack on the Office of Fair Trading's (OFT) decision
to clear Royal Mail's involvement in the Postal Preference ...
in the regulatory regime at
all."
WWAV Rapp Collins has been the fiercest opponent of the PPS since ...
28 Jun 2001
| by MARK KLEINMAN
The UK's largest direct marketing agency, WWAV Rapp Collins, has
launched a fierce attack on the Office of Fair Trading's (OFT) decision
to clear Royal Mail's involvement in the Postal Preference ...
in the regulatory regime at
all."
WWAV Rapp Collins has been the fiercest opponent of the PPS since ...
26 Jun 2001
NEW YORK - US satellite TV brand DirecTV has awarded its 20m US account to direct agency Rapp...The hiring means Rapp Collins will work on TV, print and direct campaigns, although it is unclear what lead roster agency Deutch/LA will be handling. DirecTV is the biggest satellite TV provider in the US, and spends 105m on media and advertising last year. ...
02 Apr 2001
| by Anna Clarke
office.
Also shutting up shop is direct marketing network Rapp Collins Worldwide in New York, part ...
Chicago office. Of the 27 Minneapolis staff, Rapp Collins said “more than five” who are part of the senior ...
01 Mar 2001
Pfizer, the pharmaceutical giant, has appointed the Rapp Collins network to handle relationship...Pfizer, the pharmaceutical giant, has appointed the Rapp Collins network to handle relationship marketing activity across Europe in a bid to build direct contact with potential users of impotence drug Viagra.
The appointment of WWAV Rapp Collins in the UK and sister agencies in other European ...
22 Jan 2001
- WWAV Rapp Collins is launching an offshoot called Optima Direct....- WWAV Rapp Collins is launching an offshoot called Optima Direct.
Optima Direct will provide customer contact management solutions and manage telemarketing programmes behind activity such as DRTV ...
. Matthew Eccles, group development director of WWAV Rapp Collins Group, will be chairman.
Optima ...
22 Jan 2001
- WWAV Rapp Collins is launching an offshoot called Optima Direct....- WWAV Rapp Collins is launching an offshoot called Optima Direct.
Optima Direct will provide customer contact management solutions and manage telemarketing programmes behind activity such as DRTV ...
. Matthew Eccles, group development director of WWAV Rapp Collins Group, will be chairman.
Optima ...
19 Jan 2001
| by IAN DARBY
Lesley Mair, the chairman of WWAV Rapp Collins Group, is leaving to take over as the president...Lesley Mair, the chairman of WWAV Rapp Collins Group, is leaving to take over as the president and chief executive of Rapp Collins New York.
Mair, who has also been the managing director of WWAV ...
.
Mair s challenge is to grow the US operations of Rapp Collins. Its New York office employs 320 staff ...