25 Jan 2001
WWAV Rapp Collins Group has launched customer contact management spin-off Optima Direct in the UK...WWAV Rapp Collins Group has launched customer contact management spin-off Optima Direct in the UK to help improve customers experience of clients brands.
Optima Direct, which also operates in the US, will be headed in the UK by managing director Ken Carlon, who was senior vice-president of the US venture ...
22 Jan 2001
- WWAV Rapp Collins is launching an offshoot called Optima Direct....- WWAV Rapp Collins is launching an offshoot called Optima Direct.
Optima Direct will provide customer contact management solutions and manage telemarketing programmes behind activity such as DRTV ...
. Matthew Eccles, group development director of WWAV Rapp Collins Group, will be chairman.
Optima ...
22 Jan 2001
- WWAV Rapp Collins is launching an offshoot called Optima Direct....- WWAV Rapp Collins is launching an offshoot called Optima Direct.
Optima Direct will provide customer contact management solutions and manage telemarketing programmes behind activity such as DRTV ...
. Matthew Eccles, group development director of WWAV Rapp Collins Group, will be chairman.
Optima ...
19 Jan 2001
| by IAN DARBY
Lesley Mair, the chairman of WWAV Rapp Collins Group, is leaving to take over as the president...Lesley Mair, the chairman of WWAV Rapp Collins Group, is leaving to take over as the president and chief executive of Rapp Collins New York.
Mair, who has also been the managing director of WWAV ...
.
Mair s challenge is to grow the US operations of Rapp Collins. Its New York office employs 320 staff ...
18 Jan 2001
WWAV Rapp Collins London managing director Lesley Mair is to take over as president and chief...WWAV Rapp Collins London managing director Lesley Mair is to take over as president and chief executive of Rapp Collins New York. Mair, who is also chairman of the WWAV group, will begin her new role in April, following four years as managing director of the London agency. Her replacement has yet ...
18 Jan 2001
WWAV Rapp Collins has hired Andy Todd and Stephen Broadhurst as creative directors to work...WWAV Rapp Collins has hired Andy Todd and Stephen Broadhurst as creative directors to work alongside Bob Nash and Maria Phillips. Todd has recently been freelancing for Craik Jones Watson Mitchell Voelkel, while Broadhurst was joint creative director at WWAV Rapp Collins Scotland.
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18 Jan 2001
| by TANIA MASON
would call on one of Gala s existing roster agencies, WWAV Rapp Collins, JWT Manchester or Poulter ...
18 Jan 2001
| by KEN GOFTON
director of WWAV Rapp Collins Digital.
The initial response rate of 7.5% was respectable, but what ...
16 Jan 2001
The Advertising Standards Authority has overturned a complaint against Royal Mail offshoot The Postal Preference Service over claims that its direct mail filtering service for consumers would undermine the sector.
The ASA rejected the claims, made by WWAV Rapp Collins, saying there was no case ...
16 Jan 2001
The Advertising Standards Authority has overturned a complaint against Royal Mail offshoot The Postal Preference Service over claims that its direct mail filtering service for consumers would undermine the sector.
The ASA rejected the claims, made by WWAV Rapp Collins, saying there was no case ...