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DIRECT BRIEF: YMCA tests direct response TV ads

. The 60- and 90-second ads, created by WWAV Rapp Collins, relate a true story about an abused girl who

YMCA tests DRTV through WWAV for homeless drive

LONDON – The YMCA is testing a direct response TV campaign through WWAV Rapp Collins to promote...move on in life." Media buying is through WWAV Rapp Collins Media. The creative team on the campaign ...

DIRECT MAIL SHOWCASE

-founder of WWAV Rapp Collins, the UK's biggest producer of DRTV ads, while Maria Phillips was WWAV's executive ...

Cancer Research hires Fenix for fund-raising activity

into cancer treatment. Cancer Research's main direct marketing account is with WWAV Rapp Collins ...

DIRECT: Cancer Research hires Fenix for race activity

into cancer treatment. Cancer Research's main direct marketing account is with WWAV Rapp Collins ...

WWAV tightens hold on Cancer Research account

LONDON - Cancer Research has appointed WWAV Rapp Collins, its direct marketing agency, to handle a

Royal Mail let off Mailsort allegations by Postcomm

and chief executive of WWAV Rapp Collins, Group said that although the agency had no direct involvement ...

BMP DDB lands Age Concern creative advertising brief

initiative that kicked off in May when the charity appointed Zalpha, WWAV Rapp Collins' consultancy arm ...

BMP DDB lands Age Concern creative advertising brief

follows a rebranding initiative that kicked off in May when the charity appointed Zalpha, WWAV Rapp ...

Blue Cross to target cold prospects through WWAV

The campaign, created by WWAV Rapp Collins, is targeting more than 48,000 consumers with an "Old Age Pets Appeal" mailer. The list of recipients was sourced by WWAV's sister agency, HLB. The mail pack asks recipients to make a cash donation and features a case study of an elderly dog called ...

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