Direct News: British Gas kicks off £6.5m direct review
29 Nov 2006 | by Ed Kemp
of long-standing incumbent agencies WWAV Rapp Collins and EHS Brann....WWAV Rapp Collins and EHS Brann, which handle British Gas' energy work and home-services brief respectively, have worked with the utility company since 1994. The review of the £6.5m account follows the arrival of marketing director Amanda MacKenzie last year. She said that British Gas had an excellent ...



