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Marketing League Table: Sales promotion - Sales promotion leagues

. www.whynot-europe.com 31 Toucan Founded 1991. Privately owned. Managing director Gary Rapps ...

Somerfield set to resurrect TV advertising

The supermarket dropped TV from its schedule in March last year to focus on regional press and direct work, following a review overseen by marketing director Colin Smith. The review also saw it scrap its Saver Card loyalty scheme, which had about 3m members. Smith appointed WWAV Rapp Collins ...

ABA to launch Asda's new mobile phone offering

, formerly of EHS Brann and WWAV Rapp Collins, in 2001 and conducts direct response marketing campaigns ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.