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Royal Mail's Bradshaw joins Rapp

LONDON - Rapp has hired Colin Bradshaw from Royal Mail Marketing as the managing director of its...Funk, Rapp's CEO of global data solutions. He will take up his new roll at Rapp in January. He spent ... the company in March last year, said Bradshaw's appointment marked the beginning of phase two at Rapp, which ... integrating Rapp's data capabilities in the UK with its marcomms offering. "With that in place and the re ...

Rapp scoops direct business for Malibu

LONDON - Pernod Ricard has appointed Rapp to handle the UK direct marketing account for its Malibu...The agency won the business after a two-way shoot-out against an undisclosed agency, in a process handled by Agency Assessments. Rapp will work on a campaign in support of a three-year plan by Pernod Ricard, which aims to increase the sales of Malibu by targeting 18-to 24-year-olds. Rapp will also ...

Rapp offers advice as charity donors cancel direct debits

debits, according to new research from below-the-line agency Rapp, which has produced some advice...Normal 0 Rapp's survey of 1,000 UK adults over 25 also found that another 8% said they were considering cancelling and another 11% were considering lowering the amount they donate. Rapp ... longer term commitment." Rapp works for a range of charities including the NSPCC and Crisis. ...

Rapp lands pan-European CRM business for Eurostar

LONDON - Eurostar has appointed Rapp to handle its pan-European customer relationship marketing...Rapp will be briefed with working across three core areas - CRM, loyalty and e-commerce programmes. The appointment follows a six-month search by Eurostar, after the company called a review of the account in May. Good Technology and Gyro were both involved in the initial process, but were eliminated from ...

Eurostar appoints Rapp to DM account

LONDON - Eurostar, the high-speed train operator, has appointed Rapp to handle its pan-European CRM...Rapp will be briefed to work across three core areas - CRM, loyalty and e-commerce programmes. The appointment comes after Eurostar called a review of the account in May. Good Technology and Gyro were both ... -commerce, commercial and CRM manager at Eurostar, said: "We are delighted to appoint Rapp to this account and look ...

Eurostar hires RAPP to direct account

LONDON - Eurostar has appointed RAPP to handle its pan-European CRM account following a pitch....RAPP has been handed the consolidated account, and will be tasked with supporting Eurostar across three core areas - CRM, loyalty marketing and e-commerce. Over the coming months, Eurostar will be further developing its traveller communications and refining its award-winning website . ...

Rapp hires Stol as innovation director

LONDON - Direct agency Rapp has appointed Gedeon Stol as innovation director in a raft of new hires...Rapp is a leader in digital innovation. Before Remedy Six, Stol was head of creative development at Harrison Troughton Wunderman. He has also worked at Video Networks and Sony Europe. Rik Haslam, Rapp ... and is working in the heart of Rapp's creative department, helping ensure we stay ahead of the game ...

Rapp partners with loyalty technology specialist

LONDON - Direct agency Rapp has linked up in a strategic alliance with loyalty and payment...Htec's real-time, trigger-based, loyalty system is designed for use by large companies, including BP and Morrisons. Rapp is promising the alliance will combine this system with insight-led campaign management. Thomas Funk, chief executive of global data solutions at Rapp, said: "For the first time ...

Marsh joins Rapp in digital strategy role

Rapp has appointed Russell Marsh, the former managing director of Agency.com, to the newly created...the agency's capabilities in the digital field. Marco Scognamiglio, the Rapp group chief executive, said ... Rapp build on its market-leading platform and ensuring its digital expertise is seen as 'best in class'." ...

Rapp snaps up Marsh for new digital strategy role

LONDON - Rapp has hired former Agency.com managing director Russell Marsh in the new role of group..., according to Marco Scognamiglio, Rapp group chief executive. "Russell will be engaging with clients ... tools." At Rapp's sister shop Agency.com, Marsh was the senior point of contact for all Omnicom ... from head of client services. He left the agency in July without a job to go to and will join Rapp ...

 

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