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Open University has appointed Rapp Media to its £8 million media planning and buying account
LONDON - Rapp has promoted Peter Mitchell to the newly created role of chief executive of its...Mitchell, who for the past 18 months has been the chief executive of Rapp's Media offering ... , Rapp's group chief executive. Mitchell first joined Rapp in 1990 as its media manager. He left ... rejoined Rapp in 2000 as the deputy managing director of its new media division, and became the media chief ...
LONDON - Open University has appointed Rapp Media to its £8 million media planning and buying
LONDON - Iris has hired David King, managing director of Rapp China, as regional CEO for China...of the most important markets for both us and our clients' business." King joined Rapp's Shanghai office ... -founded - to the Publicis Groupe network. He helped grow Rapp China from a start-up to a well-established agency of 37 ...
Pfizer, the global pharmaceuticals company, has appointed Rapp to handle the $20 million US digital...Rapp's appointment comes just two weeks after Pfizer handed the TV ad work for Viagra to mcgarrybowen. Rapp, which already holds the pan-European account for Viagra, will now be responsible for handling all of its US marketing communications, excluding TV and print work. ...
, Rapp and Wolff Olins to handle its £60 million global advertising account....TBWA\Media Arts will work on the brand s above-the-line advertising business, Rapp will handle CRM and eCRM, as well as implementing the brand s creative campaigns in the US, and Wolff Olins ... Euro RSCG with Conran Design, DraftFCB with FutureBrand, Rapp with Interbrand and TBWA\Media Arts ...
appointed Rapp to handle its direct marketing account....The agency won the account without a pitch, and will now be responsible for driving sales across the company's range of brands. Rapp will work on both acquisition and retention activity, using a range of CRM and eCRM campaigns. Rapp's appointment comes as DSG looks to step up its customer retention ...
LONDON - Cancer Research UK has retained Rapp to handle the integrated advertising for its £2..., with Rapp having successfully retained the account each year since first being appointed in 2005. However ... pitch against Miles Calcraft Briginshaw Duffy and DDB London. Rapp will now be responsible ...
LONDON - Boots Laboratories has appointed Rapp to handle the pan-European integrated advertising...The agency won the business after a pitch against undisclosed agencies, and will be responsible for creating a campaign to promote the launch of the product in a number of European markets. Rapp will create both business-to-business and consumer campaigns for the brand, working across a variety of media ...
LONDON - GlaxoSmithKline, the healthcare giant, has handed Rapp the global direct marketing...The review was first called in April, and was handled by Agency Assessments. In the UK, Rapp does not currently work with any GSK brands, but in the US it already handles the Alli range. The agency will now be responsible for developing each brand's global strategies, working across direct ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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