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The Marketing Society Forum - Is a long-term 'interim marketing director' damaging for a brand?

, RAPP Edinburgh The words 'long-term' and 'interim' are an oxymoron. It's one thing to appoint ...

Trading Places (20 Nov): This week's people moves in advertising, digital, marketing and media

, managing director of Rapp China, as regional CEO for China as the agency seeks to boost its presence ...

Rapp partners with loyalty technology specialist

LONDON - Direct agency Rapp has linked up in a strategic alliance with loyalty and payment...Htec's real-time, trigger-based, loyalty system is designed for use by large companies, including BP and Morrisons. Rapp is promising the alliance will combine this system with insight-led campaign management. Thomas Funk, chief executive of global data solutions at Rapp, said: "For the first time ...

Orange appoints Chemistry to £22m UK DM account

At the beginning of the month, Orange parted company with Wunderman after a one-year relationship. Orange had chosen Wunderman in a pitch involving incumbent Craik Jones Watson Mitchell Voelkel, Chemistry and WWAV Rapp Collins. Chemistry will now be handling Orange's direct response ...

Capital One switches £40m UK account from DDB to AMV

marketing account is held by another Omnicom agency WWAV Rapp Collins. ...

WWAV appoints Lawson as digital design head

LONDON - WWAV Rapp Collins London has hired Jacob Lawson from CMW Interactive as head of digital..., Microsoft, IBM and Orange. Rik Haslam, digital creative director at WWAV Rapp Collins, said: Our aim ...

Rapp Collins Worldwide promotes Horvath to global CEO

NEW YORK - Rapp Collins Worldwide has promoted Bob Horvath from North American chief executive...the driving force behind Rapp s client-focused approach and the success of our business in North America. ...

Unibet awards £20m pan-Euro account to TBWA

The agency won a final shoot-out against WWAV Rapp Collins, after Euro RSCG and Oglivy Advertising were knocked out an earlier stage of the pitch process. The account includes online and off-line communications and is split into four markets: the Nordic region, western Europe, eastern and central Europe ...

Publicis Dialog raids HTW for brand director

Mobbs will fulfil the same role at Publicis Dialog, where he will oversee the direct and digital marketing accounts for the companies. Mobbs began his career at Reader s Digest, before moving to direct marketing agency MSW Rapp Collins. He also worked at Ogilvy Mather Direct and in 1995 established his own ...

Suki Thompson departs Haystack Group for new venture

including TBWA, FCA and Rapp Collins. She also spent 18 months in Hong Kong where she set up the China ...

 

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