L'Oreal calls UK CRM review
10 Feb 2011 | by Sara Kimberley
, Panlogic and Rapp for its direct marketing and CRM business. It currently uses a number of agencies across ...
The business, which involves building relationships with women who use the products, is currently handled by Rapp. The agency is repitching for the account. SCA's review follows its move, earlier this year, to bring back the "whoah Bodyform..." signature song after it was ditched in 2004. The brand ...
, Panlogic and Rapp for its direct marketing and CRM business. It currently uses a number of agencies across ...
category, outclassing bigger rivals, while Rapp won Direct Agency of the Year and Dare the Digital Agency ...
LONDON - GlaxoSmithKline, the healthcare giant, has handed Rapp the global direct marketing...The review was first called in April, and was handled by Agency Assessments. In the UK, Rapp does not currently work with any GSK brands, but in the US it already handles the Alli range. The agency will now be responsible for developing each brand's global strategies, working across direct ...
LONDON - Pernod Ricard has appointed Rapp to handle the UK direct marketing account for its Malibu...The agency won the business after a two-way shoot-out against an undisclosed agency, in a process handled by Agency Assessments. Rapp will work on a campaign in support of a three-year plan by Pernod Ricard, which aims to increase the sales of Malibu by targeting 18-to 24-year-olds. Rapp will also ...
The agency won the business following a final shoot-out against WWAV Rapp Collins Edinburgh. Partners Andrews Aldridge and Wunderman were knocked out at an earlier stage. Claydon Heeley, which was hired to handle a direct marketing project for the brand in January 2007, was not invited to pitch ...
Pfizer has appointed WWAV Rapp Collins to handle the £8 million pan-European advertising and direct...The agency scooped the business following a final two-way shoot-out against Tullo Marshall Warren. Pfizer's Paris-based pan-European marketing team handled the pitch. WWAV Rapp Collins will now take responsibility for all print, press, DM and online activity for the drug. Until recently, Viagra has only been ...
LONDON - Pfizer has appointed WWAV Rapp Collins to handle the £8 million pan-European advertising...The agency scooped the business following a final two-way shoot-out against Tullo Marshall Warren. Pfizer s Paris-based pan-European marketing team handled the pitch. WWAV Rapp Collins will now take responsibility for all print, press, DM and online activity for the drug. Until recently, Viagra has only ...
LONDON - WWAV Rapp Collins Edinburgh has been appointed to the DM roster for Scottish & Newcastle..., and Positive Thinking for its experiential advertising. Seath said: WWAV Rapp Collins has devised ...
Nottingham and Brahm in Leeds. It used to work with the now-defunct WWAV Rapp Collins Leeds, which closed ...
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