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Eurostar targets business travellers with ad push

planning and buying for the campaign is by Vizeum, with digital activity created by Rapp. ...

Eurostar appoints Rapp to DM account

LONDON - Eurostar, the high-speed train operator, has appointed Rapp to handle its pan-European CRM...Rapp will be briefed to work across three core areas - CRM, loyalty and e-commerce programmes. The appointment comes after Eurostar called a review of the account in May. Good Technology and Gyro were both ... -commerce, commercial and CRM manager at Eurostar, said: "We are delighted to appoint Rapp to this account and look ...

Eurostar hires RAPP to direct account

LONDON - Eurostar has appointed RAPP to handle its pan-European CRM account following a pitch....RAPP has been handed the consolidated account, and will be tasked with supporting Eurostar across three core areas - CRM, loyalty marketing and e-commerce. Over the coming months, Eurostar will be further developing its traveller communications and refining its award-winning website . ...

Eurostar direct pitch narrowed down to three

LONDON - EHS Brann, Tullo Marshall Warren and WAVV Rapp Collins are the final three agencies...in July -- EHS Brann, Good Technology, Gyro, TMW and WWAV Rapp Collins. It is understood that Good ... to differences of opinion with Eurostar about strategy, leaving EHS Brann, TMW and WAVV Rapp Collins left ...

Eurostar announces pitch shortlist

EHS Brann, Good Technology, Gyro, TMW and WAVV Rapp Collins will pitch for the account, with a result expected in November. Proximity, the incumbent on the brand's direct marketing account, agreed to repitch but has since withdrawn. Eurostar has used other below-the-line shops on an ad hoc basis ...

OgilvyOne wins BA's global direct business

, following a three-way shoot-out against Carlson and WWAV Rapp Collins, as originally revealed by Campaign

BA pools direct and loyalty tasks into OgilvyOne

The agency, which handles the airline's Asia Pacific direct and digital account, won the business following a pitch against WWAV Rapp Collins and Carlson Marketing. It will be responsible for BA's below-the-line and loyalty marketing, including its 7m-member Executive Club scheme. BA announced that it was reviewing ...

Visit Scotland talks to ad agencies

The review is expected to result in the appointment of agencies to support the agency s above-the-line advertising, which is handled by the Scotland-based agency 1576. WWAV Rapp Collins Scotland handles Visit Scotland s direct marketing business and BD Network looks after sales promotion. Visit Scotland wants ...

Star Alliance hands £15m global account to DDB WWAV

sister Omnicom direct agency WWAV Rapp Collins, has been briefed to develop above- and below ...

Rapier triumphs in IDM Diamond Awards with AA

British Legion, which took bronze. WWAV Rapp Collins, nominated for three clients, won a Highly ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.