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HOTLINE: Procter & Gamble's direct marketing roster review

Procter & Gamble's direct marketing roster review has moved to a second stage. Agencies including Joshua, IMP, Leonardo, Tullo Marshall Warren and WWAV Rapp Collins are competing for a place on the roster to create up to 200 local DM campaigns. ...

Campaign Direct Awards 2000: Best Use of Direct Mail to Consumers (Low Volume) - Silver Award

suited them best. COMMENDATION Title: Survival Agency: WWAV Rapp Collins Scotland ...

DIRECT: Briefs

campaign through WWAV Rapp Collins, initially to promote its mortgage range. Personal loans and credit ...

DIRECT: Briefs

s North American operations and CEO of Rapp Collins Worldwide. FFwd Group comprises FFwd Precision ...

DM LEAGUE TABLES: Digital TV puts DM into sharper focus - Interactive TV offers a powerful new platform for shopping. DM agencies are preparing for the revolution

into an active caller and demand high consumer involvement. Sandra Money, head of television at WWAV Rapp ... Rapp Collins is testing interactive TV with some clients: We re being proactive. We want ...

NEWS BRIEFS

.5 million. Newly launched mail order company The Wine Corporation has appointed WWAV Rapp ...

DIRECT BRIEFS

is joining WWAV Rapp Collins as client services director. Heath will work on the Abbey National and Sage ...

Briefs

2 One campaign to WWAV Rapp Collins in our table. Radio advertising for the mobile brand ...

HOTLINE

with the incumbent, WWAV Rapp Collins. Pitches will be held at the start of next week when WWAV will pitch against ...

MARKETING MIX: Attik shows it is a model agency

. They may, after all, have been catnapping. New WWAV movement WWAV Rapp Collins celebrated ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.