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Letters

Peter Mitchell, Managing director WWAV Rapp Collins Media Nigel Sharrocks is, in theory, correct when he says that direct people make the transition to working with digital media look easy (Comment ... insight. WWAV Rapp Collins has always had its media offering as integral to the overall client offering ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.