DM agencies line up for European Avis brief
22 Jul 2010 | by Matt Williams
Rapp and McCann Erickson, the previous incumbent on the direct marketing account. The campaign ...
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Mini in search for UK digital agency
24 Mar 2011 | by Anne Cassidy
and Rapp. Last year, BMW held a UK advertising and direct marketing review for its main brand. Engine ...
Mini retains Lida to eCRM business
21 Jan 2010 | by Matt Williams
after a pitch against Partners Andrews Aldridge and Rapp.
Avis appoints Acknowledgement and Web Liquid to pan-Euro DM business
13 Mar 2009 | by Matt Williams
The car rental service appointed the agencies to the business following a pitch against Rapp and incumbents McCann Erickson. The agencies will be responsible for developing Avis' 2009 pan-European campaigns across 13 markets, including the UK. Acknowledgement will develop and execute the creative ...
Spoof viral ads - threats and opportunities
27 Jan 2009 | by Gemma Charles
for Animal Welfare launched a video, created by Rapp, which, in a radical twist, dispensed with the gorilla ...
Avis taps Rapp Collins China
27 Sep 2007
SHANGHAI - Car hire company Avis has selected Rapp Collins China to handle its marketing...Rapp Collins, part of DDB China, has been tasked with building the brand s awareness and database marketing, and builds on the agency s relationship which is currently based on a retainer agreement in Europe. According to Rapp Collins chiefs, the agency landed the business after a recommendation from ...
Volvo's snarling rodent escapes ban
12 Sep 2007 | by Nikki Sandison
. The mailing, created by WWAV Rapp Collins, received three complaints saying it was misleading ...
Porsche awards account to M&C Saatchi
17 Jul 2007 | by Ed Kemp
The agency was awarded the 1m account having pitched against six-year incumbent agency Clark McKay Walpole, Leo Burnett and WWAV Rapp Collins. Prior to CMW, the account was held by Leagas Delaney. The review was handled by Porsche s in-house marketing department. M C Saatchi CEO Tim Duffy denied ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
