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Romanian chocolate wins direct creatives' debate

Zealand coastguard, selected by Rapp s Rik Haslam, and fourth place to T-Mobile s recent 'Parking Ticket ...

Dare and EHS 4D win Nestlé drinks business

Dare was awarded the digital business after a pitch against Rapp, and EHS 4D won the DM work after going head to head with Partners Andrews Aldridge. G2 United Kingdom and Carlson Marketing, the incumbents on the DM account, were eliminated at an earlier stage. G2 was also the incumbent on the digital ...

Co-operative puts £16m ad account up for pitch

, with the account awarded to PHD Rocket and Rapp. A spokeswoman for the group said: 'The co-operative is looking ...

Animal charity viral apes Cadbury gorilla ad

Through the viral, created by Rapp, the organisation hopes to encourage donations from the public in order to help protect endangered species. The Gorilla is absent from the re-make of the iconic ad and the message a world without gorillas is closer than you think' is used. The drum kit stands alone ...

Rapp scoops direct business for Malibu

LONDON - Pernod Ricard has appointed Rapp to handle the UK direct marketing account for its Malibu...The agency won the business after a two-way shoot-out against an undisclosed agency, in a process handled by Agency Assessments. Rapp will work on a campaign in support of a three-year plan by Pernod Ricard, which aims to increase the sales of Malibu by targeting 18-to 24-year-olds. Rapp will also ...

Direct: Strongbow plots 'free pint' push

The work breaks this week and has been created by WWAV Rapp Collins, which was handed the Strongbow direct account last year. It builds on the cider brand's 'Total first pint refreshment' positioning and begins with an SMS drive, offering drinkers a free pint on a Tuesday between 5pm-7pm - dubbed ...

Strongbow prepares free pint text response campaign

The initiative, created by WWAV Rapp Collins Edinburgh, breaks on May 21 and uses the Bowtime ... driven programme. This is WWAV Rapp Collins first campaign for Strongbow after being appointed ... of planning at WWAV Rapp Collins, said: WWAV have developed a responsive campaign using an innovative ...

Glenfiddich whisky hires Kitcatt Nohr

The agency won the business following a final shoot-out against WWAV Rapp Collins Edinburgh. Partners Andrews Aldridge and Wunderman were knocked out at an earlier stage. Claydon Heeley, which was hired to handle a direct marketing project for the brand in January 2007, was not invited to pitch ...

Glenfiddich whisky hires Kitcatt Nohr

The agency won the business following a final shoot-out against WWAV Rapp Collins Edinburgh. Partners Andrews Aldridge and Wunderman were knocked out at an earlier stage. Claydon Heeley, which was hired to handle a direct marketing project for the brand in January 2007, was not invited to pitch ...

WWAV Edinburgh to take on Strongbow

WWAV Rapp Collins Edinburgh has been appointed to the DM roster for Scottish & Newcastle, after..., and Positive Thinking for its experiential advertising. Seath, said: "WWAV Rapp Collins has devised ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.