Social video: Disruption in the media economy
05 Mar 2012 | by Suzanne Bidlake
that s average in any way, you might as well forget it. Waqar Riaz, head of social marketing, Rapp: The big ...
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Virgin Media Business seeks digital shop
26 Apr 2012 | by Sara Kimberley
has relationships with agencies including Bartle Bogle Hegarty and Rapp, which are unaffected ...
BBH wins £36 million Virgin Media business
05 Dec 2011 | by Matt Williams
is expected to remain with Rapp, which has worked with closely DDB on servicing the direct element ...
Yeo Valley's The Churned fails to make a splash in singles chart
17 Oct 2011 | by Sara Kimberley
Yeo Valley's farming-inspired boy band, The Churned, has failed to top its original song, 'Rapp...'s original song, 'Rapp', from last year's 'The X Factor' made number 71 in the UK Official chart ...
Yeo Valley's The Churned set to make charts
14 Oct 2011 | by Sara Kimberley
reach number 67 on Sunday, Yeo Valley would have beaten the success of its first ad, called ''rapp ...
Virgin Media shortlists four for £36m advertising account
28 Sep 2011 | by Arif Durrani
. Rapp, which has worked alongside DDB UK on servicing the direct element of the business, is expected ...
Virgin Media offers customers 'tickles'
27 Sep 2011 | by Maisie McCabe
As part of the direct campaign, by Omnicom agency Rapp, some customers will be offered what Virgin Media is calling a "tickle" in the form of bundles of gifts, 40-inch HD TVs, a free TiVo set-top box or a year s subscription to TiVo. A red feather will provide visual continuity throughout all ...
How can agencies crack the puzzle of ad integration?
08 Sep 2011 | by Matt Williams
's decision to only review the advertising element and retain the direct marketing work with Rapp - but seemed ...
Virgin Media kicks off £36 million advertising review
25 Aug 2011 | by Anne Cassidy
on above-the-line creative. Rapp, which has worked alongside DDB UK on servicing the direct element ...
Do advertisers get targeting the over-50s right?
28 Jul 2011 | by Staff
. And I've learned to love gardening. IAN MAYNARD - MEDIA DIRECTOR, RAPP MEDIA - Who is your ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
