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School Reports 2012: Rapp

Despite being an agency tucked away in Hammersmith rather than Shoreditch, Rapp managed to produce...Score: 7 Agency factfile: Rapp Type of agency Full-service integrated ... media activity for Eurostar, Currys/PC World and NSPCC was as strong as any from its rivals as Rapp made ... the departure of Peter Mitchell, the Rapp London chief executive, who left the agency after 14 years' service ...

School Reports 2011: Rapp

It seemed to be a case of "Groundhog Year" for Rapp, in that its 2010 closely resembled its 2009...Score: 7 Agency fact file: Rapp Type of agency Direct, media planning ... of staff 336 (+8.4%) Rapp's new-business highlight, not to mention a sign of greater ... Research UK's "Race for Life" campaign. Rapp possesses an impressive management team under the UK group ...

Rapp London CEO Mitchell departs

Rapp London's chief executive, Peter Mitchell, has left the agency....to a programme of cost-cutting implemented by the Rapp group chief executive, Marco Scognamiglio. Mitchell, who previously ran Rapp's media offering, had responsibility for the day-to-day running ... launched Rapp's innovation unit, RaPPLabs, which is led by the group chief technology officer, Steve ...

Rapp wins Barclaycard reward account

LONDON - Barclays has appointed Rapp to handle the direct marketing account for the launch of a new...their Barclaycard but full details have yet to emerge. Rapp was first awarded a place on the Barclays roster ... Brann. In January 2008, Balloon Dog and Vital were also appointed to the main DM roster. Rapp ... the sponsorship of the Premier League. Rapp's appointment is not thought to affect EHS Brann's existing ...

Rapp sets up innovation unit

Rapp is attempting to become more innovative by setting up a unit led by its group chief technology...ways to help our clients engage consumers." RAPPLabs will also harness the power of the RAPP global ... it appears around the globe." Peter Mitchell, RAPP London CEO, commented: "Throughout its 29-year history, RAPP has had a track record of innovation, successfully pioneering DRTV in the UK, and creating ...

Rapp creative directors poached by Pulse

Rapp creative duo Magnus Thorne and Paul Turner have moved to engagement and activation agency...industry leading campaigns for our existing and prospective clients." Thorne joined Rapp in 2007 ... , but to stay involved from initial conception through to completion." Towards the end of last year, Rapp ...

Rapp wins control of OU media remit

The Open University has appointed Rapp Media to its below-the-line media planning and buying...The agency picked up the business, which is estimated to be worth around 2 million, following a pitch against undisclosed agencies. Rapp's appointment means that it is now responsible for handling ... work on the business. Rapp will now handle planning for areas including direct mail, directories, e ...

Rapp Collins names first global digital officer

NEW YORK - Rapp Collins, the Omnicom Group-owned direct marketing agency, has named Ricardo...In the role, he will report to Gary Von Kennel, global CEO, but will also continue as partner and president of Rapp Digital, which is a division of the Rapp Collins Brazil Group. His job will be to identify existing digital strengths at the individual office level and export them throughout the Rapp ...

Rapp recruits planning director and technical head

LONDON - Rapp has made a number of hires, including Iain Noakes as planning director, and Steve...and implementing Rapp UK's technology strategy, harnessing the use of new platforms. His previous two roles were digital consultant at Carlson Marketing, and interim head of digital at Grand Union. Russell Marsh, Rapp ... hire, Rapp has appointed Harper Collins group marketing director Shiona McDougall as a strategy ...

Rapp swipes Guide Dog task from TDA

The Guide Dogs for the Blind Association has appointed Rapp to handle its consolidated £7 million...The agency won the business after a pitch that included the incumbents TDA, which handled the charity's creative work, and Mike Colling Co, which handled media. Rapp will now create all of the association's marketing communications, which incorporates TV, digital, press, outdoor and direct marketing ...

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