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School Reports 2012: Rapp

Despite being an agency tucked away in Hammersmith rather than Shoreditch, Rapp managed to produce...Score: 7 Agency factfile: Rapp Type of agency Full-service integrated ... media activity for Eurostar, Currys/PC World and NSPCC was as strong as any from its rivals as Rapp made ... the departure of Peter Mitchell, the Rapp London chief executive, who left the agency after 14 years' service ...

School Reports 2011: Rapp

It seemed to be a case of "Groundhog Year" for Rapp, in that its 2010 closely resembled its 2009...Score: 7 Agency fact file: Rapp Type of agency Direct, media planning ... of staff 336 (+8.4%) Rapp's new-business highlight, not to mention a sign of greater ... Research UK's "Race for Life" campaign. Rapp possesses an impressive management team under the UK group ...

Hotline: Astellas appoints Rapp

Astellas, the pharmaceutical company, has appointed Rapp as its pan-European corporate brand

Hotline: ActionAid hires Rapp

ActionAid has hired Rapp to handle its £1 million consolidated digital account....The agency picked up the business following a pitch, which kicked off in October. Rapp will now handle the account for a two-year period and be responsible for creating a series of online campaigns aimed at acquiring new donors. ...

NSPCC 'childline' by Rapp

The 60-second ad, created by Rapp, features a child's call to a counsellor and is based on real calls. Viewers hear the conversation between child and counsellor while their voices are tracked by sound waves, highlighting the fear and stress of the child and the calmness of the counsellor. ...

Hotline: Barclays appoints Rapp

Barclays has appointed Rapp to handle the direct marketing account for the launch of a new reward

Hotline: WWAV Rapp Collins to be rebranded as Rapp

WWAV Rapp Collins is to be rebranded as Rapp, as part of a global alignment of the Omnicom

Hotline: Virgin Media appoints Rapp

Virgin Media has appointed Rapp to handle its customer acquisition account. The agency already

Rapp London CEO Mitchell departs

Rapp London's chief executive, Peter Mitchell, has left the agency....to a programme of cost-cutting implemented by the Rapp group chief executive, Marco Scognamiglio. Mitchell, who previously ran Rapp's media offering, had responsibility for the day-to-day running ... launched Rapp's innovation unit, RaPPLabs, which is led by the group chief technology officer, Steve ...

Rapp sets up innovation unit

Rapp is attempting to become more innovative by setting up a unit led by its group chief technology...ways to help our clients engage consumers." RAPPLabs will also harness the power of the RAPP global ... it appears around the globe." Peter Mitchell, RAPP London CEO, commented: "Throughout its 29-year history, RAPP has had a track record of innovation, successfully pioneering DRTV in the UK, and creating ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.