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Rapp scoops direct business for Malibu

LONDON - Pernod Ricard has appointed Rapp to handle the UK direct marketing account for its Malibu...The agency won the business after a two-way shoot-out against an undisclosed agency, in a process handled by Agency Assessments. Rapp will work on a campaign in support of a three-year plan by Pernod Ricard, which aims to increase the sales of Malibu by targeting 18-to 24-year-olds. Rapp will also ...

Boots hands Rapp No7 skincare brief

LONDON - Boots Laboratories has appointed Rapp to handle the pan-European integrated advertising...The agency won the business after a pitch against undisclosed agencies, and will be responsible for creating a campaign to promote the launch of the product in a number of European markets. Rapp will create both business-to-business and consumer campaigns for the brand, working across a variety of media ...

GSK hires Rapp for global NiQuitin CQ and Alli accounts

LONDON - GlaxoSmithKline, the healthcare giant, has handed Rapp the global direct marketing...The review was first called in April, and was handled by Agency Assessments. In the UK, Rapp does not currently work with any GSK brands, but in the US it already handles the Alli range. The agency will now be responsible for developing each brand's global strategies, working across direct ...

WWAV to devote new specialist division to healthcare industry

WWAV Rapp Collins Group is to launch a dedicated healthcare division, to be known as Rapp Collins...by the managing director, Marco Scognamiglio, and will be based at Rapp Collins' Riverside office in London. Rapp Collins Consumer Health will produce European campaigns from its UK hub. However, in addition ... their marketing outside of the US. Scognamiglio, who is also the managing director of WWAV Rapp Collins' UK ...

DDB and WWAV win Exclusive Resorts European task

LONDON - DDB London and WWAV Rapp Collins have won the Exclusive Resorts luxury holiday residence

WWAV picks up £8m European Viagra

Pfizer has appointed WWAV Rapp Collins to handle the £8 million pan-European advertising and direct...The agency scooped the business following a final two-way shoot-out against Tullo Marshall Warren. Pfizer's Paris-based pan-European marketing team handled the pitch. WWAV Rapp Collins will now take responsibility for all print, press, DM and online activity for the drug. Until recently, Viagra has only been ...

WWAV picks up £8m European Viagra account

LONDON - Pfizer has appointed WWAV Rapp Collins to handle the £8 million pan-European advertising...The agency scooped the business following a final two-way shoot-out against Tullo Marshall Warren. Pfizer s Paris-based pan-European marketing team handled the pitch. WWAV Rapp Collins will now take responsibility for all print, press, DM and online activity for the drug. Until recently, Viagra has only ...

NEWS: Sainsbury’s appoints WWAV

Sainsbury s has appointed the UK s largest below-the-line agency, WWAV Rapp Collins, to handle...Sainsbury s has appointed the UK s largest below-the-line agency, WWAV Rapp Collins, to handle the relationship marketing for its Reward Card. The move is a sign that Sainsbury s, which will reward customers at the point of sale, will regularly send out mass mailings to its 5.5 million cardholders ...

WWAV Edinburgh to take on Strongbow

LONDON - WWAV Rapp Collins Edinburgh has been appointed to the DM roster for Scottish & Newcastle..., and Positive Thinking for its experiential advertising. Seath said: WWAV Rapp Collins has devised ...

Linda Barker features in Garnier Belle Colour mailing from WWAV

WWAV Rapp Collins has cast the interior designer Linda Barker in a direct mailing to promote

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