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LONDON - Ogilvy Group has launched a website to help marketers through the recession and offers...the marketing budget in recession', which is available on the UK site, and 'Doing More With Less: A Point of View on Marketing in a Recession' on the US site. What clients have to remember, said Colin Mitchell ... . Mitchell said: "History shows many brands and companies have been successfully launched during recessions ...
Chris Powell, the chairman of BMP DDB, has seen several recessions come and go. Here, he recalls...enough to write about his experiences in last week's feature, recession is a new phenomenon. I don't know how many recessions the rest of us have had to put up with in life. I think I've endured four. It is, of course, a law that recessions happen around the turn of a decade. BMP started in the late ...
Sir Martin Sorrell's famous remarks last year about a bath-shaped recession seem to have made ... those reducing them for the second successive quarter. But the recession has not passed without pain ... a profit of £10.8 million in the corresponding period in 2002. A recession-hammered Cordiant ...
provides a mental lift that helps to combat the psychological effects of being stuck in a recession. Trautmann, along with many of his contemporaries, believes that the recession in Germany is as much a ... , the recession becomes more psychological than anything else. And that can be more pessimistic than optimistic ...
dropped 20% compared with January to March last year as capacity restrictions and the recession took its ...
noticeable end to the freelance recession, some recruitment agencies report a reluctance among PR firms ... people, the promise of flexible working hours and varied work. And with the end of the recession ...
would be hit by the recession. After surveying 1022 UK consumers, the research company stated that 18 ... of recession, technology shift and regulation could result in Sky missing its 2010 subscriber target by 600 ...
FIVE RECESSION-BEATING TITLES EMPIRE Circulation: Dec 2009 194,239 Circulation: Dec 2008 189 ...
LONDON - Market research firm YouGov has launched a website called The Recession Tracker, which...The Recession Tracker , which is updated daily, aims to help UK businesses identify new trends ... will be presented as "postcards from the recession". Tim Britton, chief executive of YouGov, said: "Our instinctive understanding of how people might react to the recession could be wrong. The changing economic ...
for the first time how the current recession is decimating agency billings....threat to adspends in the face of possible recession. Even Abbott Mead Vickers BBDO ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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