11 Nov 2008
| by Andy Fry
would be hit by the recession. After surveying 1022 UK consumers, the research company stated that 18 ...
of recession, technology shift and regulation could result in Sky missing its 2010 subscriber target by 600 ...
12 Dec 2007
| by Lucy Barrett, editor
, recession and yet more advertising restrictions....are likely to suffer the most, we do
know that in times of recession brands do one of two things: slash ...
that those that retain their marketing presence during
recession are repaid in kind when they emerge stronger than their
competitors. Customers do not go away during a recession, and in allowing marketing ...
30 Sep 2008
a recession in the technical sense of two consecutive quarters of negative growth. The key point ...
recession, so Aldi and Lidl are now aggressively chasing new customers. Look, listen and react No two ...
, there will be a recovery. It is also worth bearing in mind that recessions are usually short; the average post ...
15 Apr 1999
| by LISA CAMPBELL
New research shows that advertising in a recession is good for a
brand s health....New research shows that advertising in a recession is good for a
brand s health.
It covers two half-year periods within the past recession; the first six
months of 1991 and the first six ...
found that during the
recession sales of products within all the categories was virtually
static ...
01 Apr 1999
| by NEILL DENNY
fears of a recession for part of
the downturn....Outdoor advertising company Maiden revealed a 35.4% slump in
pre-tax profits this week and blamed fears of a recession for part of
the downturn.
Its preliminary results showed profits had fallen from pounds 10.1m in
1997 to pounds 6.5m in 1998. Sales were up by 3.3% to pounds 65.3m ...
20 Feb 1997
| by WINSTON FLETCHER, chairman of Delaney F
during the dark, dreary days of the
recession. Remember the recession? Of course you do. The government...When the going gets tough, the tough get tetchy. This important new
scientific law was discovered during the dark, dreary days of the
recession. Remember the recession? Of course you do ...
. It s bizarre.
During the recession many columns were filled with tetchy articles by
direct marketing ...
25 Nov 2008
| by Staff
, outlines successful strategies for winning in a recession in a video for The Newspaper Marketing Agency.
09 Jan 2008
. It was the
subtext underpinning almost every word of Gordon Brown's New Year
outlook. Whisper it quietly: recession ...
when the economy slows. We are the guillemots in
the oil-slick of recession - the first to suffer ...
will leave their roles with 'no job to go to'. The arrival of recession means it is time for brand managers ...
22 Oct 1998
| by LUCY BARRETT
about whether we re marketing our way
into recession. Well the answer is yes, we at Marketing do know...about whether we re marketing our way
into recession. Well the answer is yes, we at Marketing do know ...
and job prospects. But we can all
draw lessons from Sorrell and WPP. After the last recession Sorrell ...
problems won t impact on the UK, but we should not accept a recession as
inevitable, or confuse ...
12 Apr 2001
| by RAYMOND SNODDY, media editor of The Times
recessions.
Or to put it more simply, the marketing and media world is starting to
talk itself into a recession when a slowdown, or as they say in the
trade, a correction from excessive optimism ...
, people
fear a recession and cut back spending just in case, thereby helping to
intensify what ...