REVIEW: The US advertising recession is ending
22 Mar 2002
The US advertising recession is ending, according to research from UBS Warburg. The bank expects
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recession that stubbornly refuses to do what the doctor orders.
The US advertising recession is ending, according to research from UBS Warburg. The bank expects
of the recession and, in fact, might even be benefiting from it. Ads from Cadbury Dairy Milk, Sony Bravia ... for the rest of the year. It's not an unknown phenomenon. In the recession of the early 90s, economic ... director of TBWA\London, argues that a recession is good for creativity because brands are forced to adjust ...
, if the industry is to face a recession, it is in far better shape to handle the challenge than ten years ago ... -one would go so far as to say economic recession is a good thing, but the pressing need to take a more ...
More than half of charities (52%) were feeling the effects of the recession in February, according to the Charities Commission's latest survey. This compares with 38% when the survey was carried out in September. About a third of charities admitted they were suffering a decline in income as a result of the financial ...
Securities. "We will probably look back on 2003 as the year the advertising recession finally drew ... trend. The recession is over," he said. Stephen Woodford, the IPA president, hailed the arrival of "a ...
of recession history, are doomed to repeat them. Indeed, it's a near certainty that there will be tales ... heading for the exit. After the last recession the industry paid a terrible price for its "blunt ...
can now be confident that the recession is finally behind us. Provided, of course, that we refrain ... . The main worry is whether this is a double-dip recession - and a hung Parliament would be bad news ... and the measurable parts of digital. The recession is technically over but in the UK the big question mark is whether ...
can now be confident that the recession is finally behind us. Provided, of course, that we refrain ... . The main worry is whether this is a double-dip recession - and a hung Parliament would be bad news ... and the measurable parts of digital. The recession is technically over but in the UK the big question mark is whether ...
In 2002, WPP's Sir Martin Sorrell famously said that the UK ad industry was in a "bath-shaped recession" -- a steep fall followed by a long journey along the bottom until a rise eventually (but inevitably) occurred. Well now the whole UK economy is toppling into a recession that resembles a hot tub ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.