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LONDON - Ogilvy Group has launched a website to help marketers through the recession and offers...the marketing budget in recession', which is available on the UK site, and 'Doing More With Less: A Point of View on Marketing in a Recession' on the US site. What clients have to remember, said Colin Mitchell ... . Mitchell said: "History shows many brands and companies have been successfully launched during recessions ...
's least favourite topic: recession....Is this issue a live debate, or are the chattering classes broadcasting to themselves and talking us all into recession? Since the beginning of the year, the focus of the debate has changed more ... much more on recession and house prices. As share-of-influence weights each voice in the debate ...
Chris Powell, the chairman of BMP DDB, has seen several recessions come and go. Here, he recalls...enough to write about his experiences in last week's feature, recession is a new phenomenon. I don't know how many recessions the rest of us have had to put up with in life. I think I've endured four. It is, of course, a law that recessions happen around the turn of a decade. BMP started in the late ...
The advertising recession is far worse than predicted according to Zenith Media. In its latest ... July report. If correct, the slump in advertising activity is the worst since the recession ... .8%. The report said: "The causes for the 2001 advertising recession are already known, but more acute ...
Sir Martin Sorrell's famous remarks last year about a bath-shaped recession seem to have made ... those reducing them for the second successive quarter. But the recession has not passed without pain ... a profit of £10.8 million in the corresponding period in 2002. A recession-hammered Cordiant ...
provides a mental lift that helps to combat the psychological effects of being stuck in a recession. Trautmann, along with many of his contemporaries, believes that the recession in Germany is as much a ... , the recession becomes more psychological than anything else. And that can be more pessimistic than optimistic ...
dropped 20% compared with January to March last year as capacity restrictions and the recession took its ...
noticeable end to the freelance recession, some recruitment agencies report a reluctance among PR firms ... people, the promise of flexible working hours and varied work. And with the end of the recession ...
of freelancers seeking the income security of permanent employment for fear that a recession may undermine ... in the industry a good few years have never known a recession before, and some are keen to put career progression ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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