Talk Talk offers to share pain of recession
28 Jan 2009 | by James Quilter
to call us." Other companies have responded to consumers' recession worries, including the airline Flybe ...
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City Republic: UK tumbles into recession
12 Nov 2008 | by Stephen Foster
In 2002, WPP's Sir Martin Sorrell famously said that the UK ad industry was in a "bath-shaped recession" -- a steep fall followed by a long journey along the bottom until a rise eventually (but inevitably) occurred. Well now the whole UK economy is toppling into a recession that resembles a hot tub ...
Recession forces brands and retailers to focus on packaging design
03 Mar 2009 | by Scott Billings
director at design agency Smith Milton. 'The same thing happened in the last recession. The pack ...
Behind the IAB figures: Internet and TV benefit from recession
29 Mar 2011 | by Arif Durrani
Elkington, director of research and strategy at IAB, said: "The shakedown of the recession ... to marketing budgets in the sector that felt the global recession and financial meltdown hardest in 2009 ... are becoming more confident: they are moving out of recession and they are ready to advertise again ...
And in the real world... Nokia, recession, George Osborne and more
17 Apr 2009 | by Noel Bussey
Nokia, the world's largest mobile phone company, saw its profits plunge by 90 per cent in the first three months of the year. Source: The Guardian Britain could already be through the worst of the recession, according to David Miles, a city economist and the newest recruit to the Bank of England ...
Editor's comment: The key to being in our Power 100: to innovate and inspire
16 May 2012 | by Noelle McElhatton
Recession or no recession, the industry's most powerful marketers never sit still. But what
Microsoft posts quarterly decline as PC sales fall
24 Apr 2009 | by James Quilter
LONDON - Microsoft's internet and software divisions have struggled amid the recession
Biggest brands: Top 100 online advertisers 2010
30 Mar 2010 | by Adam Woods
While the recession cut a swathe through above-the-line media channels, digital marketing grasped...recession since the 30s. However, the latest research shows that digital media have, to some degree ... traditional channels over the last few years, and I think the recession has only sharpened that,' says Chris ... , which fell as a whole by more than 65%. More for less Regardless of the effects of the recession ...
World Media in 2005: Germany
11 Mar 2005
Germany is mired in recession, with the media industry enduring redundancies on a large scale...Some 4.5 million are unemployed in Germany, which has been dogged by recession for the past three years. It is hoped recovery is imminent, although it will be far from straightforward. The German government, led by the chancellor, Gerhard Schroder, has courted controversy by introducing mean ...
Sponsorship Agency League Table 2009
07 Oct 2009 | by Ed Kemp
The discipline is back on the rise after taking some tough hits from the media in the recession...the radar. 'Sponsorship became the poster boy of the recession,' says Crow. However, he goes on to point ... and other marketing. 'Whatever people say about the recession, people still love sport, music and film ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
