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177 Chris Reed on Partnership Marketing 910 178 Living in a digital ... 194 Chris Reed - Ginger and Proud 246 195 Incredible Flying Car ...
they form partnerships with.This, at least, is the view of Cocktail Marketing chief executive Chris Reed ... number of these brand partnership deals in the past few months. Reed says such media tie-ups are about ... ",' he says. According to Reed, less money is changing hands, as a barter system emerges. Media brands ...
Reed, Innocent B E A well-publicised and controversial tie-up with McDonald's has ensured ...
will continue in his current post at Tesco and retain his duties as non-executive director at Reed Elsevier.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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