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Zeebox rolls out click-to-buy function

Within seconds of a TV ad appearing on the screen, a click-to-buy button will appear on the Zeebox real-time screen, which viewers can click on to reach the product page of a web retailer, or the brand's own website. The category of item the ad is promoting (such as song, product or travel service ...

Tulchan Communications hires Investec analyst Katharine Wynne

Tulchan Communications has appointed retail analyst Katharine Wynne as a consultant....She will join on 20 February from Investec, where she was a sell-side analyst covering the UK retail sector. Previously she spent 12 years at Merrill Lynch (now Bank of America Merrill Lynch) where she covered general retailers and became head of the general retail sector team. Neil Duffy ...

M&S brings Valentine's Day model to life

The retailer has placed a billboard at Waterloo train station, which features a model in lingerie holding flowers. The copy reads, "Love stuck? Here's a little Valentine's help". The ad prompts ... S continues to focus on multi-channel retail, having become the first UK retailer to launch an app ...

Cookie consent: how to stay on the right side of the law

research conducted by Ctrl-Shift, none of the top 100 online retailers has yet fully complied ... .' The transparent approach By contrast, Ctrl-Shift found that footwear retailer Schuh's privacy policy names 26 ...

Electrolux reviews £25m ad business

works on the creative account for its retail business. Head London oversees Electrolux's digital ...

Everything Everywhere calls direct roster review

Chemistry and Proximity on its direct marketing creative and Iris on retail creative. T-Mobile s direct ...

How can magazines mix digital and commerce?

and personalised shopping and transactional experiences. What about the competition from retail brands acting more like magazines? The trend for retailers to move into the magazine space demonstrates the continued demand for quality editorial content, but while retailers always seek to sell in environments ...

Focus: The FTSE 100 social media index

Travel leisure 2 Burberry Group Retail 3 BP Oil gas 4 Marks Spencer Retail 5 ARM Holdings Tech ... telecoms 18 Rio Tinto Group Basic materials =19 Next Retail =19 HSBC Banking 21 Barclays* Banking 22 ... Tesco Retail 27 J Sainsbury Retail 28 Smith Nephew Healthcare 29 BSkyB Group Tech, media telecoms 30 ...

Asda reviews public affairs ahead of major 2012 expansion

issues such as food labelling and food health issues, as well as concern over retail domination by chain ... 's largest retailer, Walmart, in 2000, has a market share of around 17 per cent. Asda appointed former ...

Brand Health Check: Fitness First

retailer Peacocks falling into administration last month. Fitness First was bought by private equity ...

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