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Reinventing Marketing: Shifting the balance of retail power

As ways to improve shopper economics continue to emerge, the consumer now holds the key to retail...Why does retailing look the way it looks? It may sound like a silly question, but if we can better ... that are changing 'the secrets of success'. Take retailing. For many decades, the fixed-location shop struggled ... the right range and prices. If you got these two 'musts' of retailing right, then you became the shopper ...

Mobile retail service Simply Tap prepares launch

Brand awareness will primarily rely on exposure provided by high-street retail partners, which ... , Mobile Money Network. Best Buy Europe, the joint venture between Carphone Warehouse and US retailer ... delivery address and debit or credit card details, consumers can buy products by entering the retailer ...

Shoppers thwarted by retail websites and keen on price checking in-store

Shoppers are frustrated by retail websites that fail to offer the features they want, such as user...EPiServer looked at the top 25 UK retailers' websites and quizzed 2,000 consumers about what ... on purchases from other users, but only 20% of retailers had this feature. A similar amount (83%) of consumers wanted to compare products, but only half of retailers had this feature. The majority ...

Hotline: Mercedes-Benz Retail Group appoints RSM

Mercedes-Benz Retail Group, the largest official retailer of Mercedes cars in the UK, has appointed

Has online retail become more about price than information?

retail The internet now provides multi-channel opportunities to sell your products and services online ... as on the high street or through mail order). Ensuring you are positioned within the different online retail ...

January retail growth an 'illusion'

Both the value and volume of retail sales grew in January according to official figures...Retail sales grew by 8.2% in value, and 5.3% in volume compared to January 2010. Leading ... are perhaps not as impressive as they first appear, according to retail analysts. Neil Saunders, consulting ... 's retailers are facing an extremely challenging 2011. This week alone we have seen inflation and unemployment ...

John Lewis expands online retail to Europe

is the first of five expected to open three in Jersey and two in Guernsey. The high-end retailer operates ...

Belu revamps marketing strategy ahead of retail push

into the retail sector....to build share in the consumer retail and on-the-go sectors. Belu, which launched in 2004, was the first ...

Retail receives welcome boost in Top 100 Online Brands figures

Recent figures from Interactive Media in Retail Group (IMRG) and Capgemini show that UK consumers ... retailers especially Currys, Comet and John Lewis enjoyed gains across December. The severe weather ... retailers - especially Currys, Comet and John Lewis - enjoyed decent gains too. Recent figures from ...

Fishburn Hedges to boost profile of fashion retail group Aurora

The group that owns high street fashion retailers Karen Millen, Oasis and Warehouse has brought...is not, so we're helping to raise its profile as the retailing success story that it is. 'We ... and how it is becoming a multi-channel retailer.' Morris is leading a team of four, reporting to Jess ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.