17 Apr 2012
| by Rachel Barnes
The retailer, which this week will outline its strategy to get its UK business back on track as it announces a slip in domestic profits, intends to develop a sales channel for Clubcard rewards through ...
from third-party retailers, including garden specialists Crocus and electronics chain Maplin. ...
05 Apr 2012
| by David Benady
.
For many brands, the UK's data-chain is dominated by retailers. They control the all-important information about sales, which they then sell back to brand-owners. Nonetheless, retailers, too, are suffering from information overload, according to Chris Osborne, retail principal at software supplier SAP.
A recent ...
01 Mar 2012
| by Daniel Farey-Jones
Logie will be responsible for driving new business within retail, publishing and commercial markets and ensuring new and existing clients are offered a fully integrated marketing solution and return on investment, by utilising the 13 divisions under the St Ives Group umbrella.
The group offers a range ...
15 Feb 2012
| by Alan Mitchell
the retailer decide what products to stock, when and where to tweak prices, what sort of promotions work best ...
by the money suppliers pay the retailer for data about their brands' sales and promotional performance ...
known,' he declared.
In short, Tesco was one of the first major retailers to treat its customers ...
15 Feb 2012
| by Noelle McElhatton
's Cheshunt headquarters, the retailer's best brains are plotting its reinvention. Or its demise.
'Great ...
06 Feb 2012
| by Matthew Chapman
loyalty programme.
ICM's findings come as some major retailers are working on improving their loyalty ...
02 Feb 2012
| by Staff
eBay UK, eBay Advertising, BMW, online retail media campaign
DNA, behind the hit
Microsoft ...
Retail
fuse8 group, Ikea family live
I Spy Marketing, friendship blitz
I Spy Marketing, what ...
08 Dec 2011
| by Daniel Farey-Jones
retailer Very.co.uk break into the mother and baby market....and sold 11,000 products.
It won gold in the retail and integrated campaign categories and the agency ...
27 Oct 2011
| by Daniel Farey-Jones
, but the potential for bricks and mortar retailers like John Lewis to use their estate to sharpen up ...
25 Oct 2011
| by Gemma Charles
The retailer is launching the my-Waitrose card in partnership with direct marketing agency Kitcatt Nohr Digitas.
The scheme builds on the supermarket s myWaitrose online members club, introduced two years ago, and is the result of research carried out among thousands of customers to understand how ...