Halfords appoints Pitch PR to emphasise 'leading cycling retailer' position
01 Feb 2012 | by Matt Cartmell
as 'the UK's leading cycling retailer'....Pitch is the first consultancy the retailer has worked with specifically for cycling. The agency has been briefed to help Halfords establish itself as the go-to place for bikes, cycling products and mechanical expertise, as part of a 12-month retained contract. Gerry Murphy, group brand marketing ...



