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Think BR: Accessing the Olympic pound

29 May 2012 | by Rosie Merrell

By engaging in the retail space marketers will be well positioned to take advantage of London 2012...Many eyes in the UK are currently focused on the retail sector. As the most visible barometer of consumer confidence and a tangible indicator of the economy as a whole, the act of stimulating retail ... if they were simply travelling here for a typical holiday. Of this spend, high street and mall retailers ...

JCDecaux's revenue rises 6.6% boosted by UK transport division

10 May 2012 | by Maisie McCabe

by 3.1% to 213m in the first three months of 2012 , driven by digital, retail and transport revenues. ...

Think BR: There's more to live-event sponsorship than music festivals

30 Apr 2012 | by Rory Sloan

easier for brands to tap into more of a community atmosphere. A lot of the major retailers, such as M S ...

Media Bitch's Diary 5 April

05 Apr 2012 | by Media Bitch

in particular may have taken the high-street retailer's tagline a little too literally. While the brand line ...

Trading places: this week's people moves

30 Mar 2012 | by Staff

rail and retail at CBS Outdoor , as managing director of its street furniture division. Kavanagh ...

JCDecaux hires Helena Kavanagh to head street furniture

26 Mar 2012 | by Nick Batten

street furniture business across roadside and retail environments. Prior to her new role, Kavanagh was franchise director for London rail and retail at CBS Outdoor, managing all London rail advertising contracts ... 's retail presence in the UK. Kavanagh joined CBS Outdoor in June 2007 as commercial director, London ...

Coca-Cola leads brands eyeing post-London 2012 venue naming rights

23 Mar 2012 | by John Reynolds

-league side Witton Albion's brief association with retailer Bargain Booze. Angus McGougan, business ...

Clear Channel Outdoor Planning Awards shortlist revealed

20 Mar 2012 | by Staff

and Retail, Carat/Posterscope BSkyB, Sky, Long Term Holding, IPM/MediaCom Coca-Cola, Coke Zero, Tasting ...

Heathrow runs family-friendly Easter campaign

14 Mar 2012 | by Loulla-Mae Eleftheriou-Smith

," to demonstrate the family friendly services at the airport, alongside its retail offering. The campaign runs ... the introduction of new trains, staff uniforms, and a new brand identity. The airport will support its retail ... for their onward journeys." "Heathrow has the highest retail sales of any airport in the world, as our latest ...

My Media Week: Mungo Knott

07 Mar 2012 | by Hayley Pinkerfield

Monday My day starts with a little Classic FM carefully set to wake me up at 5.55am with some delightful music, and no intrusive ads to follow in about three minutes' time. I wonder what the week holds in store. First meeting of the week is in Essex with [retailer] Martin McColl. We finalise details ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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