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Apple cements most valuable brand status as UK's giants slide

difficult sector indeed. We ve also got oil, which has had its troubles, and retail, where lots of retailers ...

Sector Insight: soap, bath and shower

sector, retailer brands account for just 11% of the market and research shows only 15% of shoppers opt ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.