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Turning browsers into buyers

Specialist electronics retailers are failing to turn online browsers into buyers and are losing out...The expertise and advice offered by specialist electronics retailers on their websites is a big ... to Kantar Media Compete s latest Online Shopper Intelligence report, expert retailers such as currys ... to convert into hard cash the trust that consumers have in their web content and their retail brand ...

Think BR: Brands that grow businesses

Sedmoy Kontinent ("Seventh Continent"), retail grocery Sensodyne, oral care Seventh Generation, household cleaners and personal care Snow, beer Starbucks, coffee and fast- food retailer ... payments Wegmans, retail grocery Zappos, e-commerce Zara, affordable apparel Anastasia ...

Pelham Bell Pottinger appoints two directors

Pelham Bell Pottinger has hired World Retail Congress' Ian McGarrigle as director and promoted...McGarrigle was director of the World Retail Congress. He has worked in business-to-business journalism, publishing and event organising for the retail industry for more than 20 years, in particular with Retail Week, Retail Solutions, Retail Interiors, Retail World and the World Retail Congress and Awards ...

ScottishPower launches public affairs pitch process

generation, wholesale, retail, renewables and networks and on wider political issues. The deadline ...

The joy of sex marketing

From producers of condoms to retailers of sensual accessories, sex-related brands still walk a fine

Audi's new marketing boss Dominic Chambers on keeping the brand in the fast lane

the UK launch of Japanese fashion retailer Uniqlo, to a two-year stint at LG Electronics as European ... is bullish on the matter, insisting he will keep firm control of the manufacturer's retail partners. 'It ...

Brands struggling to follow consumer journey online, finds IAB

The IAB surveyed 123 marketers and digital marketers from top 200 advertisers in the UK, between October and December last year for its Search Barometer Survey. According to the study, which involved marketers from across all sectors, including entertainment, retail, FMCG and automotive, 53% of brands had ...

Tess Macleod Smith joins Net-a-Porter

the benchmark in global retailing. "Tess's appointment marks an exciting new phase in our growth, whereby we ...

AdConnection wins Maplin Electronics business

Maplin Electronics, one of the UK's leading retailers of consumer electronics, has appointed

Exploring licensing's new gaming frontier

, licensees, manufacturers and retailers that it navigates. Those involved are being forced to take a chance ... challenge is convincing a retailer that a 2D product will work in 3D,' says Darran Garnham, licensing chief at Moshi Monsters owner Mind Candy. 'Those retailers that took an early chance with Moshi Monsters ...

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