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NEWS: NatWest plans card to challenge Goldfish

-card technology and will offer consumers savings at a variety of companies, including retailers, a public ...

MARKETING FOCUS: Looking back on ’96

raft of marketing initiatives that set the agenda in supermarket retailing. The Clubcard ... customers towards the brands and weaken the own-label offering of retailers. However, EDLP has ...

NEWS: PR EUROPE

and Marketing in March. The only account to leave McGovern Grayling is wholesale and retail franchiser ...

ANALYSIS: financial PR; PR proves its worth in banking’s revolution

, the retail banks were criticised by a senior economist for unnecessarily adding half a million ... of transactions and the opportunity to bank from home via the telephone or the Internet. Retail banking ...

FEATURE: Do banks understand brands?

homogeneous that differentiation is difficult. Each operates in the retail and business sectors and to a ... -back facility is as much banking as they want from a food retailer. Whatever serious banking might be ...

NEWS: MasterCard International...

MasterCard International is putting pounds 1.5m into a TV campaign to raise consumer and retailer...MasterCard International is putting pounds 1.5m into a TV campaign to raise consumer and retailer awareness of its brand following the decision to kill off Access. Running until January 12, the campaign, through Publicis, shows retailers replacing Access signs with those for MasterCard in shop ...

NEWS: Bank war on the cards as Amex ties in NatWest

in conjunction with retailers, travel companies, airlines and car companies. The cards will offer a deal ...

NEWS: Budget report - What it means; Clarke keeps most marketers happy but hurts some sectors,

this time next year. Tax \Retailers gave the 1p cut in the basic rate of income tax and a ... and virtuous . The outlook for retailers is already good, with a predicted 4% rise in consumer spending for next year, said retail analyst Nick Bubb of Mees Pierson. This, plus the effect of all ...

NEWS: Finnegan to leave in the wake of Asda PR revamp

month later. The third N The building society industry and the retail industry are very alien ...

NEWS: PR EUROPE

the opposition of retailers who object to the new costs. BONN: Dynewski has Aces up its sleeve ACES ...

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